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Entertainment weekly . R edefining entertainment .

Entertainment weekly . R edefining entertainment .

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Entertainment weekly . R edefining entertainment .

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  1. Entertainment weekly. Redefiningentertainment.

  2. Thesis: Although EW claims to be “providing a sharp insight into the media and pop culture” with news and reviews, it has a disproportional amount of ads that have nothing to do with entertainment. However the ads not related to entertainment are presented from the perspective of entertainment, blurring the real definition of entertainment and implicating that products such as junk food, cigarettes, antidepressants, make-up or cars are means of entertainment equally with TV shows or books.

  3. Only 35% of the ads are related to TV shows, books or other media.

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