1 / 31

Sales Performance Automation

Sales Performance Automation. Inducing performance through effective automation. Agenda. C-Square Genesis. Domain Leader in India. Average team exposure to pharma:15 years. One of the largest user base in India. Enabled Largest pharma distribution in India. Founded Retail Chain

dodge
Download Presentation

Sales Performance Automation

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Sales Performance Automation Inducing performance through effective automation

  2. Agenda

  3. C-Square Genesis Domain Leader in India. Average team exposure to pharma:15 years One of the largest user base in India Enabled Largest pharma distribution in India Founded Retail Chain Now Religare-wellness C Square is into the business of positively impacting upward revenuefor our collaborating partnersin pharmaceutical industry through effective Sales & Distribution automationandSales Force optimization • This essentially means: • InducingLogistic reach optimization and Product cycle Visibility and control • Management (Product, marketing and sales) responsiveness to the marketREAL TIME! • Reduced inventorywithout impacting salesand hence increased in capital liquidity

  4. C-Square Genesis

  5. Agenda

  6. Where do we impact? Your Company Back-end Production, raw material, Q/A etc Demand -Sales force, - distribution, - C&F, Retail Corporate Planning, Marketing Sales management Go4+ GoGreenSFA Top Gear

  7. Agenda

  8. Market Scenario

  9. Agenda

  10. Field Force - Challenges • Process Control • Large field force typically with few options for contact. • High attrition – loss of data & high cost of building effectiveness in incumbent • Lack of real time picture. • Post event- knee jerk reactions • Communication delays and cost • Promotional Effectiveness Measures • Clinic discussions not captured. • ROI of Dr Investments not known. • Target audience – frequent changes • Poor visibility on marketing reach. • Multi division • Data Integrity & Communication • Time delay in collation & cost. • Large time & cost for communications

  11. Agenda

  12. Product Profile – Go Green SFA (GGSFA) a • * Complete Details in Go4+ E-Brochure

  13. Agenda

  14. Data Flow SAAS Model. No need of separate server & technical staff for maintenance. Updates to solution – automatic Separate data base for each company for data integrity Real Time consolidation reports Controls are defined at Central Level Multiple divisions in a single company database

  15. Agenda

  16. Technical Details • Powered By Microsoft .net platform • MS SQL database • Runs on 64 Bit Windows Environment. • Mobile Application – Java J2ME application • Minimum configuration for mobile : • GPRS activated. • GSM mobiles with Java support • (list of mobiles can be provided)

  17. Agenda

  18. Deployment Admin Field Locations Train the trainer (admin) on basic operations – 1 day On Line / On site training by C Square personnel can be undertaken (chargeable ) • Data in prescribed formats • Setup of Data Flow system – ½ Day • Upload of data for one identified region – 2 days. • Onsite Training ( Admin ) on Basic Facilities – 3 Day • Training on Master Creations – 1 Day • Training on Pricing Definition – ½ Day • Training on Security Features & Parameters – ½ Day • Training on Reports Extraction – ½ Day • Training on Other Features including a/c’s – ½ Day Supported By

  19. Agenda

  20. Major Customers

  21. Agenda

  22. Summary - [Challenges] Pharma Companies On time Intelligence mining Sales process management Last Mile Visibility Easy Reporting Structured Sales planning Sales management Transparent appraisal Reps

  23. Summary – [Unnoticed loss] • Pharma industry looses as high as 60% of the potential revenue due to ineffective analytics and reports. This also is a precursor to common challenges like: • Over production • Increased primary push • High funds blockage • High sales pressure at the field sales force resulting in strategy erosion

  24. Summary – [Are you loosing unnoticed…] ?

  25. Summary – [How C-Square Helps] • C-Square is a Company of Pharma Experts having average experience of 15years • C-Square’s intent is to Help manage your Assets (People, Knowledge or Relationship assets). • C-Square Solution helps on Demand side of your business. • C-Square expertise is to unknot complexity in the Pharma Distribution business • C-Square’s Go4+ is a complete CFA/CSA/Super Distributor management solution including customised Price Management. • Simplified Deployment in Days and not in months. • Multi Support channel.

  26. Agenda

  27. Other Offerings -PharmSPA

  28. PharmSPA-Serving Demand ecosystem * *Along with Top-Gear

  29. Top Gear-BI Tools • Assisted Business Analytics Gear for the • Marketing, PMT, Sales and CEO. • Intuitive usage: Tangible instant RoI • Offers simplicity and power to everyone • Provides instant business answers • Delivers rapid time to value • Allows any-size deployments • Supports large enterprises and IT needs

  30. Genetics of our Complete solution CEO/CMD/Sales &admin, Marketing, PMT, Distribution Empower Front Line Easy reporting….Just 6 minutes!! Strategic interpretation of reports Assisted reporting Assisted forecasting Smart reporting at convenience Primary-secondary analysis Primary and secondary targeting analysis Gifts and promotional management Trend analysis CRM planning Stockist wise stocks at a glance Assisted planning tools Product performance analysis Claims management Additional efforts mapping tools- A boon for sales team Leave management Sample management Anywhere reporting

  31. Era of Fragmented Approach ends Welcome to integrated performance automation Lets collaborate!

More Related