Bachelor of Arts (Communication & Media Management)

1. An Introduction video provided by UniSA’s MDU will be shown before each presentation – click below to see an example. (no action required from presenters)

2. Bachelor of Arts (Communication & Media Management) School of Communication, International Studies and Languages

3. Communication & Media Management In technologically developed societies, communication in its many forms has become a major industry. Computerisation, electronic information, satellites and other information delivery systems have transformed national and cultural boundaries, leading to an increasingly globalise culture. This has lead to a growing demand for people with knowledge of human aspects of communication and different media, who are competent in analysis, and who have skills in the use of communications technologies.

4. Communication & Media Management • Program Structure • 3 year degree • Magill campus • Entry Requirements • SATAC Code: 444251 • T ER for 2009: 65.05 • Alternative pathways: • TAFE • STAT special entry • International Baccalaureate Diploma • University Foundation Studies program • Experience. The Difference. • Field placements • International placements • Study Abroad

5. Program Structure • Provides opportunity to develop knowledge and skills in organisational communication and media management Including: • Public and Mass Communication • Writing and Document development • Web based and Digital formats for communication • Broadcast media • Communication in Organisations

6. Program Structure Structure of MBAR Professional Major (7 course) Public Relations Issues in Publication & Design Reporting for the Media Introduction to Digital Media Advertising: Images, Industry and Audience Creative & Feature Writing for the Media Communication & Organisation (capstone course) Sub-Major (6 courses) + Minor ( 4 courses) suggestions: Professional Writing Multimedia Studies Film & Television International Studies Foundation Courses (4 courses) focussing on the media from Australian and International perspectives Indigenous Course (1 course) Free choice elective (1 course) or Industry Internship Program Structure

7. Program Structure Enrolment Options Offered Full time or Part time – Internal mode – lectures, tutorials, seminars, workshop; some online content Contact hours vary according to individual program structure. A normal full time study load could include four lectures per week and eight tutorials plus time for required reading, to do research and undertake group work assignments.

8. Career Pathways • Career Outcome • Public affairs officers and managers • Media & Marketing managers/consultants • Advertising managers/consultants • Information Officers • Media Producers and Communication specialists within organisations • As well as roles associated with a broad spectrum of media and communication based careers • Your destination may also be determined by your sub-major and minor focus

9. Contact details Program Director: Dr Collette Snowden 08 8302 4474 collette.snowden@unisa.edu.au Program Support Officer: Rosie Paradiso 08 8302 4561 rosie.paradiso@unisa.edu.au or ugcil@unisa.edu.au

10. September Career Information Sessions Experience… Education, Arts & Social Sciences Tuesday 8 September 2009 Magill campus Tours commence at 3 pm Information sessions commence at 5 pm Visit the campus where you’ll study. Register your attendance: www.unisa.edu.au/eas