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Learn when to apply, who decides the projects, the Tallahassee story, application tips, making it fun, preparing for competition, leveraging social media, bringing the event home, and why the competition matters. Discover how to showcase community pride and commitment effectively.
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The All America CityProcess M. Michelle Bono, Asst. to the City Manager / Comm. Director Michelle.Bono@talgov.com 850) 891-8200
When should you apply? • When you have projects that reflect wide community involvement • When you have data / facts that support and demonstrate success • When you have a project that is response to any special area identified in the application • When you want / need a community boost.
Who decides which projects? • Identify a diverse group of local representatives • Review all AAC info • Brainstorm possibilities • Reduce down to top 6 then look at data • Keep media & community in the loop
The Tallahassee Story • Named AAC in 1999 • AAC is a life changing event for participants • Three Projects: Cascades, Neighborhood Reach and Distinguished Young Gentlemen
The application • Assign parts to different parties but have one primary reviewer / author • Data, data, data • Write concisely • Be honest about your shortcomings • Don’t focus on city, county involvement
Make it Fun! • Start building excitement early on • Understand what being an all America City is all about • Leverage your community pride • Jump for joy when you are named a finalist
Preparing for competition • The judges have the facts. Now you need to bring the heart. Tell your story • Logistics person is the most important internal person on the team • Bring representatives from all areas • Fund raise to cover costs
Take Advantage of Social Media • Developed entire communications plan on what you love about Tallahassee • Photo frames distributed • Hundreds of posts and thousands of shares • Makes is personal
Bring the event home • Invite media to competition and bring your own! • Live streamed actual presentation back to Tallahassee and awards ceremony as well • Be prepared with if we win and if we don’t win releases
Celebrate! • Media met us at Airport • City Commission presentation • Community event • Still in the works ….. banners
Why it matters • Immense community pride • This is a community where your business will grow and thrive • It sets a standard for community involvement • It reinforces your commitment