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Our Audience

Our Audience . Presented By Irene DeVos Advantage Business Media Direct: 973-920-7187 irene.devos@advantagemedia.com. Target Audience. Qualified recipients are

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Our Audience

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  1. Our Audience Presented ByIrene DeVosAdvantage Business MediaDirect: 973-920-7187irene.devos@advantagemedia.com

  2. Target Audience Qualified recipients are • Lab and R&D Dir/Mgr/Spvsr, Project Mgmt (including Project Dir/Mgr/Spvsr, Group/Team Leader, Section Head, Spvsr), Corporate/Executive Mgmt (including Pres, CEO, Owner, Partner, VP, GM) • Technical Dir/Mgr/Spvsr, IT/IS Dir/Mgr, • QA/QC Dir/Mgr/Spvsr, Safety Dir/Mgr/Spvsr • Scientist/Chemist • Engineering Dir/Mgr/Spvsr, Engineer, • University/College Professor, Dept Head, Grad Student, Architect, • Purchasing Dir/Mgr/Agent, Facility Dir/Mgr, • Consultant, and Others. • Industry 61.5% • University or College 13.3% • Government 4.8 • Independent / Contract Lab 6.8% • Consulting 3.7% • Hospital or Medical Center 9.9% • Other 0.11%

  3. Audience: Employed by Job Title

  4. Audience : Area of Work

  5. Circulation Analysis Laboratory Equipment has the largest reach of our competitive set including: • Highest Circulation • Most Lab Managers • Highest number of unique lab locations reached: 45, 640

  6. Circulation Analysis 1.7 Readers Read Every Issue • Which means your advertising is seen by more than 110,000 potential customers.**

  7. Our Audience • Out of the top 100 R&D spending companies in the U.S, 91 have representatives on our circulation file and are receiving Lab Equipment each month – 91% • Out of the 9 that are not on our circ file, 6 of these are based outside of the U.S. • All the companies looking to spend over 2 billion in R&D (the top 22) are on our circulation file and account for over $122 billion in R&D spending!

  8. Laboratory EquipmenteMarketing Blast Demographics

  9. Laboratory Equipment E-Mail List Rental with Selects • LABORATORY EQUIPMENT EMAIL LIST • http://statlistics.com/datacards/emdc194.htm • Here is the pricing info: • Email Pricing: (/M denotes per thousand and /F = flat rate) • 5,000 name minimum. • Base  $425/M • HTML  $50/F • Selects  $10-25/M • Tracking @ FREE • Suppression fees are $150/F Minimum. • *additional services/fees may apply • If you are interested in an email deployment here is the info we will need. • - A purchase order (may be based on pre-payment) • - HTML creative - Full, final copy with images in place sent as an attachment with full postal address and opt-out link in place • - Plain TEXT version - Sent as an attachment. Also full postal address and opt-out link in place. • - From line: (Company name, no email address) • - Subject line: • -Test/seed list: 10 names max. • - Suppression file (do not email list) • Turnaround time is approx. 3-4 business days once we have all the info we need (Pending list owner approval)

  10. Chromatography Techniques Chromatography Techniques

  11. Chromatography Techniques

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