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Proposal for Radio Campaign

Proposal for Radio Campaign. Radio Mirchi is India’s No. 1 Media Brand. Source: Pitch IMRB, Vol VI, Issue I, Oct 2008. IRS 2010 Q1 (Indian Readership Survey). Source: IRS 2010 Q1(Indian Readership Survey) Base: 4 locations, Any FM Radio listened to last week.

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Proposal for Radio Campaign

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  1. Proposal for Radio Campaign

  2. Radio Mirchi is India’s No. 1 Media Brand Source: Pitch IMRB, Vol VI, Issue I, Oct 2008

  3. IRS 2010 Q1 (Indian Readership Survey) Source: IRS 2010 Q1(Indian Readership Survey) Base: 4 locations, Any FM Radio listened to last week

  4. Customized Proposal for Radio Campaign FCT (On Air Ads): Total Secondages : 10,000 Station : Ahmedabad, Baroda, Surat & Rajkot Rate per 10 sec : 450, 150, 250, & 150 Total Investment : INR 10, 00,000 + ST as applicable

  5. FCT (On Air Ads): • Total Secondages : 10,000 • Station : Ahmedabad • Rate per 10 sec : 450 • Total Investment : INR 4, 50,000 + ST as applicable

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