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Welcome. Steve Krug’s Don’t Make me Think A Guide to Web Design with the Viewers in Mind. Design for Scanning & Not Reading. Make things self explanatory, rather than self-evident. Never assume anything about your viewers.
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Welcome Steve Krug’s Don’t Make me Think A Guide to Web Design with the Viewers in Mind
Design for Scanning & Not Reading • Make things self explanatory, rather than self-evident. Never assume anything about your viewers. • Things to have: a clear visual hierarchy, grouping of certain texts together, sticking to a universal layout, etc. • Bottom Line: Clarity = Good Design =
Navigation • Two types of viewers: Browser and Searcher • “Persistent Navigation” is an idea where each webpage will have a well designed form of navigation. • This would consist of a site ID, links back to the main sections of the site, link back to the homepage, search box, etc. • Bottom Line: Convenience = good navigation design = happy viewers VS
Simple & Cheap Usability Testing • A way to ensure the quality of your web site. The best testers are the general public since that will be your target audience. • Getting feedback is important because you will then know what things to change/fix to improve your web site. • This ultimately leads to more traffic that comes to your web site generating more view.
Usability – Do’s and Don’ts Don’ts • Don’t get in the way of using the web site with fancy features. • Don’t make your website look amateur, put some effort in. • Don’t restrict the format. For example: phone numbers should be ok regardless of dashes, dots, or whatever else. • Don’t hide information users want. Do’s • Tell people what they want to know • Add extra touches such as printer friendly pages • Have a backup plan for the case of user errors • Simply apologize to the viewer if the site doesn’t do something a user wants • Don’t make people jump through hoops unless absolutely necessary.
Contact Information • Homepage: http://www.buffalo.edu/~andrewwo • E-Mail: andrewwo@buffalo.edu • Cell Phone: You Don’t Need to Know… • Address: That’s private • That about covers it! Thanks for viewing my PowerPoint slideshow on Steve Krug’s Don’t Make me Think.