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BASICS OF PRINTING. Paper Substrates Mark Cupach Director, National Sales. Paper Quiz. Does most of the paper made in the U.S. come from whole trees?. Paper Quiz. Does most of the paper made in the U.S. come from whole trees?
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BASICS OF PRINTING Paper Substrates Mark Cupach Director, National Sales
Paper Quiz Does most of the paper made in the U.S. come from whole trees?
Paper Quiz Does most of the paper made in the U.S. come from whole trees? No. Over 50% comes from recovered paper and wood waste from lumber manufacturing
Paper Quiz Are we running out of trees in the U.S.?
Paper Quiz Are we running out of trees in the U.S.? No. In fact, there are MORE trees in the U.S. today than there were 70 years ago.
Paper Quiz How much paper is used by the average U.S. person in one year? • 450 pounds • 700 pounds • 900 pounds • 1200 pounds
Paper Quiz How much paper is used by the average U.S. person in one year? • 700 pounds per person Every year, printers publish 2 billion books, 350 million magazines and 24 billion newspapers.
PAPER MANUFACTURINGOVERVIEW • Pulp + Water + Fillers + Bleaches + Heat + Compression = PAPER • Follow the “Receipe” • Output onto “WEB” rolls OR • Cut to order for paper distributors or printers
PAPER CHARACTERISTICS • Opacity • The “See-Through” factor • Whiteness • Affects the brilliance and contrast of ink • Finish • Laid / Wove / Linen / Felt • Brightness • Measured numerically
PAPER WEIGHTS BASIC SIZES OFFSET AND COATED TEXT--25X38 COVER STOCKS--20X26 BONDS--17X22 TAG AND NEWSPRINT-- 24 X 36
PAPER WEIGHTS BASIS WEIGHT EQUALS THE WEIGHT OF 500 SHEETS OF A PARTICULAR PAPER TYPE, SIZED AT ITS BASIC SIZE.
UNCOATED STOCKS • REGULAR OR OPAQUE GRADES • TEXT WEIGHTS(AKA “Book”) • 50# 60# 70# 80# -- Most Common • COVER WEIGHTS • 65# 80# 100# -- Most Common • WRITING PAPERS (Stationery) • Text and Cover weights • Finishes and wide variety of colors • Matching envelopes
COATED STOCKS 3 COATED FINISHES • GLOSS / DULL / MATTE • TEXT WEIGHTS • 60# 70# 80 # -- Most Common • COVER WEIGHTS • 60# 80# 100# -- Most Common • Board Weights • 8 Pt. 10 Pt. 12 Pt. 14Pt -- Most Common • Coated One Side (C1S) • Coated Two Sides (C2S) • BEST FOR PROCESS COLOR PRINTING • BEST FOR VARNISH/AQUEOUS/UV COAT
Stationery Product Applications • Business Cards • Standard Stocks • Custom Stocks • Letterhead and Envelopes • Standard vs Custom • Matching stocks for “ensemble”
PAPER RECAP • Paper Recipes • Paper Characteristics • Basic Sizes • Basic Weights • Paper Types