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BASICS OF PRINTING. Die-cutting, Foil Stamping and Embossing Mark Cupach Director, National Sales. Finishing Standards. Correct finishing is usually sequentially pre-determined Finishing is a determining factor in how jobs are printed Master Shell / Imprint Programs
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BASICS OF PRINTING Die-cutting, Foil Stamping and Embossing Mark Cupach Director, National Sales
Finishing Standards • Correct finishing is usually sequentially pre-determined • Finishing is a determining factor in how jobs are printed • Master Shell / Imprint Programs • The more you finish…..the more you scrap • In-line vs Off-line…..It’s all in the quantity
Finishing • Straight-cutting • Chop Cut / Guillotine Cut • Programmable Cutters
Die-cutting • High or Hollow Die-cutting • Used for Single Labels and Envelope Converting • Steel Rule Die-cutting • For Large areas and where close register is required • “Die Line” art required for Die Production • Laser cut lines for Rule insertion • Differing rule types • Cutting / Perfing / Scoring
Foil Stamping • Uses Dies of image pressed against stock over a colored ribbon of foil • Can be registered to either printed inks or to embossed images • For stationery, usually run as masters then imprinted
Embossing/Debossing • Embossing • Raised Image formed by pressing stock between a female die and male counter • Register to printed image or a “Blind” emboss • Deboss • Depressed Image formed by pressing stock between Male die and female counter
FinishingCritical Quoting Variables • Types of Required Finishing • Embossing and Foil Stamping • Number of locations • Size of emboss/foil areas • Die-cutting • Art for Die-line for cutting die
FinishingRecap • Print Layout is directly linked to what finishing operations are required • Different Die types for different types of operations • New…..custom jobs need new dies • Stock or rerun jobs use “stock” dies • Up-sell premium services when possible