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Culture in India. Characteristics. 1,2 bil inhabitants 27 mil cities Many languages Many religions. History. M igration of the Aryan tribes India’s golden age - the famous Gupta Dynasty; Hindu religion Mahatma Gandhi . Clothing. Dhoti & kurta. Salwar Kameez. Clothing.
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Culture in India 2014-03-13, Bratislava MatejSvrček, Tomáš Salíni, Samo Šóth
Characteristics • 1,2 bilinhabitants • 27 mil cities • Many languages • Many religions
History • Migrationof the Aryan tribes • India’s golden age - the famous Gupta Dynasty; Hindu religion • Mahatma Gandhi
Clothing Dhoti & kurta SalwarKameez
Clothing Sikh Turban Rajasthani Turban Mysori Turban
Cuisine and food • Cooking is considered an art • Foods and ingredients are made from scratch • To eat (meat) or not to eat? • Influences in Indian cuisine
Dining etiquette Muslims Hindus Vs.
Dining etiquette • Drink pouring rules • Making appropriate toasts • Using the right (correct) hand • Appropriate – thanks - for the meal • Business and dining
Business Etiquette • Different region - different taste • Language barriers • Applying the right behavior according to hierarchy • How to appropriately meet someone • Making success in business – hints • Negotiations and meetings
Hofstede’s criteria • PDI- Power distance • IDV- Individualism x Collectivism • MAS- Masculinity x Feminity • UAI- Uncertainty avoidance • LTO- Long term orientation