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Insight Into The Turkish Broadcasting Sector And The New Media Law. International High-Level Conference Sarajevo, 14-15 October 2010 Taha YÜCEL Member of Radio and Television Supreme Council RTÜK. Broadcasting Sector Regulator.
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Insight Into The Turkish Broadcasting Sector And The New Media Law International High-Level Conference Sarajevo, 14-15 October 2010 Taha YÜCEL Member of Radio and Television Supreme Council RTÜK
Broadcasting Sector Regulator • In 1994, Radio and Television Supreme Council was set-up with the Law number of 3984, 9 members, elected by TBMM • Responsible for the regulation of all radio and television broadcasters all across Turkey in both technical and content aspects, • Frequency allocations • Licensing • Content monitoring • www.rtuk.gov.tr
BroadcastingSector in Turkey TV Households 18 million Broadcasting Companies Registered to RTÜK Satellite, Cable, Terrestrial total: 1273 Cable Platform (June 2010) 1,174,000 analog, 120,000 digital subscribers Satellite Platforms (June 2010) 2 platforms with total 2.8 million subscribers Total Ad revenue of national television stations (declared to RTÜK, TL): Source: RTÜK
Broadcasters in Turkey Satellite TV 148 Radio 54 Cable TV 78 Terrestrial TV Radio National 24 35 Regional 15 98 Local 210 929 Total 249 1062 Source: RTÜK
Current Problems of The Broadcasters • Unlicensed terrestrial frequencies. • Scattered terrestrial transmitter towers. • 5 years license period. • 5% + 5% of gross ad revenue payment. • Trust issues in rating measurements. • No deadline for the sanctions. • Ad restrictions – placement, political ads. • Restrictions for foreign capital and IPO. • Content monitoring of the public broadcaster.
TheNew Media Law – Economical Aspect • Less restrictions for the broadcaster shareholder companies. • Direct foreign capital share limit will be increased to 50%. • Shares of the media service provider corporations can be traded in the stock market. • Control of monopolization – sectoral income and partnership. • Gross ad revenue RTÜK share will be reduced to 3%. • License period will be extended to 10 years. • Regulation of political ads and product placement. • Less restrictions for ad placements.
The New MediaLaw – TechnologicalAspect • Radio and TV frequency planning and allocations will be performed by RTÜK. • Terrestrial transmitter facilities will be installed and operated by a single company. • Analogue TV will be switched off within three years. • Multiplex, platform, cable and satellite broadcast operators will be regulated.
What Brings the New Media Law? • Compliance with EU Audiovisual Media Services Directive. • Self-regulation for broadcasters. • Limiting volume level of commercials. • No effects and music in the news. • Regulation of thepublicbroadcaster. • Thegrayareasbetween RTÜK and BTK are clarified. • Legal framework for protective symbol system.