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BTEC Business Level 3

BTEC Business Level 3. Unit 4 Assignment 5 P7. Audiences. There are a range of factors to consider when identifying the audience for business communication; Age and Attention span Gender and Ethnicity Special Needs and Accessibility Reading Ability Legibility Interest

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BTEC Business Level 3

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  1. BTEC Business Level 3 Unit 4 Assignment 5 P7

  2. Audiences • There are a range of factors to consider when identifying the audience for business communication; • Age and Attention span • Gender and Ethnicity • Special Needs and Accessibility • Reading Ability • Legibility • Interest • Distraction Avoidance • Business/ related Experience

  3. Methods of Communication • Written • Letter • Memo • Fax • Invoice • Flow charts • Email • Publicity material • SMS • Screen based • WWW • Non Written • Telephone Call • Video Conferencing

  4. Use of Technology • Computers • Touch Screens • Digital Broadcasting • DVD • Mobile Phones • Internet and Wireless

  5. Communication Skills required • To effectively communicate the information a business has it must ensure it uses the appropriate communication skills for the appropriate task and audience; • Formal or Informal? • Verbal or Non Verbal? • Listening Skills • Understanding • Seeking Clarification • Eye Contact • Facial Expressions • Body Language • Presentation Skills

  6. P7- Outline Electronic and Non Electronic Sources of Information • Produce a table to show the electronic and non electronic sources of information that your chosen business uses. You MUST include the audience, purpose and examples.

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