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AAMC Simulation Center Business Models November 7, 2011

AAMC Simulation Center Business Models November 7, 2011. D. J. Anastakis, MD, MHPE, MHCM, FRCSC, FACS Executive Director, SIM-one Ontario Simulation Network. Today. Who we are Our business model How we create value for our members Revenue.

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AAMC Simulation Center Business Models November 7, 2011

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  1. AAMC Simulation Center Business Models November 7, 2011 D. J. Anastakis, MD, MHPE, MHCM, FRCSC, FACS Executive Director, SIM-one Ontario Simulation Network

  2. Today • Who we are • Our business model • How we create valuefor our members • Revenue

  3. Supported by the Ontario Ministry of Health and Long-Term Care, SIM-one (www.SIM-one.ca) is an interprofessional healthcare simulation network that links simulation facilities, resources and services across the Province of Ontario. SIM-one offers value-added services in healthcare simulation, including educational products, consulting services and special events like the annual Ontario Simulation Exposition. Our vision is to further position Ontario as the global leader in healthcare simulation.

  4. Health Professions Education Population : 13,069,200 38.7% of national population • Healthcare: single payer system • 151 Hospitals • Education: MTCU and MOHLTC • 23 Universities • 16 Nursing Schools • 6 Medical Schools • 24 Colleges • 20 Nursing Schools • Allied Health

  5. 59 Simulation Centres - across all disciplines - Universities and Colleges - Hospital sector 7 Standardized Patient Programs 1,088 individuals >80 dedicated simulation researchers Health Professions Simulation in Ontario

  6. SIM-one Business Plan Define valueproposition

  7. ValueProposition • overall view of products and services that together represent value for customers • a promise of valueto be delivered and a belief from the educators/learners of value that will be experienced • describes the way an organization differentiates itself from its competitors and is the reason why educators/learners will buy/partner/associate with you and not from another educators/learners

  8. Member Services • Annual Ontario Simulation Expo • Members and industry • 2011 – Simulation and IPE • 2012 – Simulation and Patient Safety • Simulation Scholarship Program • $250,000 annual funds for R&D • To be launched 2012 • Business Information • Information from data. Intelligence from information. • Marketing/Communication Services • Volume Purchasing Discount • coordinated, service contracts, educational support Priority Major Investment

  9. Educational Products & Services • 11 courses/workshops • Research Atelier (Wilson Centre) • Keystones of Health Care Simulation Certificate Program

  10. Consulting Services A source of knowledge and expertise – creating value for members SIM-one draws upon its network of simulation experts and experienced educators to offer world-class consulting services in a variety of areas, such as: • Custom Education and Training • SIM Centre Support  • IT and Audio Visual

  11. Simulation Equipment Coordination Service • To be launched end 2012 • Gain a concrete understanding of the results of previous capital investments, and maximizing value and return on investment on current and future investments in simulation centers in Ontario

  12. Simulation Equipment Coordination Service • Snapshot of simulation equipment • Assets • Depreciation of assets • Service and Repair • Replacement • Volume Purchasing Discount

  13. SIM-one Goals • Become a strong value added presence in the simulation field • Move towards achieving self-sufficiency • Advance simulated clinical learning - a critical component of health care teaching and learning in Ontario • Advise and advocate for simulation in health professions education • Expand inter-professional education aligned with inter-professional care • Improve quality of patient care and patient safety • Lay the foundations for further innovation and commercialization of simulation-related intellectual property • Gain a concrete understanding of the results of previous capital investments, and maximizing value and return on investment on current and future investments in simulation centers in Ontario Advance Advice Advocate Value IPE Quality Patient Safety ROI Future Investments Innovation Commercialization

  14. Key SIM-one Performance Indicators

  15. Measuring Value • no easy way measure intangible value(s) • reputation of an organization • impact on society • governments and non-profit organizations are primarily concerned with intangible values without wasting limited funds

  16. Network Key Performance Indicators • Creating value for members • High quality products and services • How best to measure value? Was this SIM-one product or service of value to you our your institution?

  17. Major ValueFactors • Member value: benefits to members • Financial: financial benefits, including increased revenue, decreased costs, and cost avoidance • Operational: better operations and lowering barriers to future initiatives • Strategic: contributions to strategic initiatives and fulfilling the mission of the organization • Social: benefits to society as a whole

  18. Revenue

  19. www.SIM-one.ca ONTARIO – THE GLOBAL LEADER IN HEALTHCARE SIMULATION

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