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Uju Ofomata. Learning about Living Experiences from Nigeria. Our ‘M4G’ Initiatives. Kazi560 (Kenya). LifeLines (India). LaL (Nigeria). The situation in Nigeria. The situation. 3.2 million 220,000 children 27 women die daily 80% (unsafe abortion related deaths)
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Uju Ofomata Learning about Living Experiences from Nigeria
Our ‘M4G’ Initiatives Kazi560 (Kenya) LifeLines (India) LaL (Nigeria)
The situation in Nigeria The situation 3.2 million 220,000 children 27 women die daily 80% (unsafe abortion related deaths) Age of sexual debut -13 years 60% of new HIV infections among youth Image credit: Michael Mistretta
Sex is traditionally a very private subject in Nigeria and the discussion of sex with teenagers is often seen as inappropriate… Lack of accurate information about sexual health has meant there are many myths and misconceptions about sex and HIV, contributing to increasing transmission rates as well as stigma and discrimination towards people living with HIV/AIDS. • AVERT report on HIV/AIDS in Nigeria, 2008
Starting....... • Scoping study in 2006 • LaL pilot project • ‘Usercentred’ from conception • Sustainable • Multi sectoral partnership • Information • Localized content – accurate, relevant, factual
eLearning • 25 lessons • Interactive • Participatory • Discussions/Games • Gender focused • Exciting! • IT skills
Mobiles • 64 million mobile users • 56% annual growth rate • Market leader with S. Africa • Prominence of SMS • Expanding to 3G • ... led us to launch MyQ & MyA
Community Radio Growing the Impact
Challenges • poor facilities • low IT skills • power infrastructure • Training • ...yet in schools • almost 9,000 children reached in 3 states • more than 300 teachers trained • Govt and NGO officials - 56
eFLHE Impact • eFLHE had a significant impact on girls • Average knowledge increased by 10% • Greatest impact where Knowledge & Attitude were poor – e.g violence, condom use • Impact were 10 -20% higher than regular method of teaching FLHE 7 control • The elearning platform proved effective at conveying ideas & information on SRH issues
My Q Impact.... Messages sent to MyQ Satisfaction Levels for MyQ actual target “I have a friend who is HIVpositive,should i keep away from him because i might get infected.pls what should i do?” “Can an HIV+ mother breast feed her baby without infecting d baby” “I av boyfriend but dont know his statue.and he wanted 2 av sex with me.Pls help me”
Independent Evaluation • LaL made ‘significant progress in achieving its goals’ • Schools are effectively using eFLHE • LaL builds accurate knowledge and skills in SRH • ICT and Life skills of young people are being improved Other benefits: • Positive impact on teachers and students ICT skills • LaL is recognised to be sustainable approach that can be easily replicated • ICT can help improve performance of students in key subjects
Lessons Learnt..... • Technology provides useful information on SRH in a way YP can engage with it • Technology increases access to health information & therefore to outcomes • Local context essential for success • Mobile service has been great for urgent response • It is a tool not an end in itself • About health, About people, About Lives
Next Steps • Nigeria • Senegal • Mexico • Morocco?