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2002 Key Accomplishments (IIX and NVO ). Service REV YTD FEU YTD PROFIT BY FEU ----------- ------------- ------------- ------------------------ IIX US$ 955,338.00(p.1-12) 145 US$ 497(local rev. only) EU NVO US$ 73,897.00(p.6-12) 40 US$ 120
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2002 Key Accomplishments (IIX and NVO ) • Service REV YTD FEU YTD PROFIT BY FEU • ----------- ------------- ------------- ------------------------ • IIX US$ 955,338.00(p.1-12) 145 US$ 497(local rev. only) • EU NVO US$ 73,897.00(p.6-12) 40 US$ 120 • NA NVO US$ 265,703.00(p.1-12) 106.5 US$ 51 • BENQ-SCM(EU) US$ 91,250.00 (p.1-12) 40 US$ 75.51 • ZYLUX-SCM(EU) US$ 252,653.00(p.6-12) 86 US$196 • ZYLUX- SCM(NA) US$ 154,908.00(p.1-7) 30 US$ 35 • INBOUND US$ In origins ( p.8-12) 22.5 US$ 56 • HARMAN-SCM(IA) US$ 1,181.02 (p.9-12) 1(51.2 CBM/LCL) US$ 1,030 • PANASONIC US$ 30,544.02 (p.11-12) 1(137 CBM/LCL) US$ 3.250 • -------------------------------------------------------------------------------------------------------------------- • TOTAL US$ 1,825,474.04 472 • Remarks: • IIX only cover local revenue. • EU NVO program start to work fm P.6 • ZYLUX Europe service start from P. 6 • Harman start on p. 12 • Panasonic start on p. 11
2003 Key Strategies and Corresponding Success Factors 2003 Key Strategies 2003 Success Factors • Maintain and develop the existing business • Benq SCM– LCL shipment, Europe main ports and NA direct shipment. • Current local/Tri-trade CIF Europe NVOCC accounts • Zylux SCM– Maintain Europe business participation , promote APLL German service to Zylux new Volkswagen program. • Solicited total solution service to Taiwan potential sporting goods customer: Minson for USA brokerage, warehouse and distribution. • Promote APLL total solution service to local computer Industrial vendor for their LDP, DDP,DDU and JIT program. • Coordiante with APLL Europe office to build own consolidation box to Europe main port. • NVO: Need competitive ocean freight from carriers. • Total solution: Need clear guideline of sales coverage and service. • clearly define from liner sales,GL sales. • Need be training of Global Logistics Service. • Need APLL internal Network integration process. • Need to learn production of whole APLL. • Need partner or alliance with air freight forwarder to accomplish customer needs.
2003 Priority Goals • IIX Achieve budget 8,400 CBM with local revenue US$ 109, 300 ( grow 1400 CBM from 2002) • NVO Maintain Taiwan/ Europe main ports business volume to 150D40 annual with estimate revenue US$ 330,000 • TOTAL SOLUTION • Benq SCM(Europe) - Target 50 Feu with revenue US$ 105,000/annual • Zylux SCM(Europe) - Target 150 Feu with revenue US$ 405,000 • Minson SCM(NA) - Target 50 Feu with revenue US$ 123,500 • Europe Group age Container - Target 30 Feu with revenue US$ 70,000 • Target 2003 Rev. - US$ 1,142,800.00
Self Analysis (SWOT) Strength Weakness • Knowledgeable/ experience and devotion employees • Stable process • Complete data analysis capability. • Whole service concept • No complete information of own service • Lack of carrier support • Lack of competitors and market information. Opportunity Threat • Tri- trade arrangement • Promotion DDP, DDU and JIT service to local customers. • No clear direction of business development from company. • No flexible in service especially on NVO.
Key Competitor Analysis (SWOT) (By Competitor) Strength Weakness • More flexible in service coverage including air, sea, brokerage, carrier etc. • More coverage in global network such as South Africa, Jordan etc. • Fully carrier support: Maersk, NYK logistics • Systems weakness. • No professional employees. • Does not understand the customer background and requirement clearly. Opportunity Threat • Customer approach by total service, as it’s coverage completely and well know. • Any provider could submit better svc in total shipment tracking. • Better Network with lower price.
Summarize Market Opportunities, Challenges, Key Issues Opportunity Challenge Key Issues • Tri-trade service for local acct. • Local and Tri- trade NVO. • Total solution for SCM customers. • Carrier support • System linkage in different service. • Communication. • Start typing here