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WORKSOP MEDIA AND CULTURAL CONFLICTS Istanbul , May 2011 Mag.Dr. Emilija Man či ć

WORKSOP MEDIA AND CULTURAL CONFLICTS Istanbul , May 2011 Mag.Dr. Emilija Man či ć. What the workshop is about. Theoretical and practical knowledge on the role of the media in forming culturally diverse society .

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WORKSOP MEDIA AND CULTURAL CONFLICTS Istanbul , May 2011 Mag.Dr. Emilija Man či ć

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  1. WORKSOPMEDIA AND CULTURAL CONFLICTSIstanbul, May 2011Mag.Dr.Emilija Mančić

  2. What the workshop is about • Theoretical and practical knowledge on the role of the media in formingculturally diverse society. • Encourage both creativity in dealing with cultural diversity and build awareness of the: • importance of the media in determining our image of current developments due to ethnic,cultural and religious changes. • to reflect upon and actively discuss on the specific role of the media as: observers, reporters and players (in a socio-cultural setting marked by a.m. changes – without thereby ignoring conflicts)

  3. Wokshop objectives • Theoretical introduction to: - notion of culture • cultural diversity • Explanation of the relationship: culture and conflict ...

  4. Wokshop objectives • To sensitize students for the themes: - cultural diversity - role of media in dealing with the cultural conflicts • To give example on reports in which there is talk withothers

  5. Culture: what we understandwhen referring to culture? • Cultural Diversity: what terms are used to describe different aspects of cultural diversity?

  6. Culture and Conflict: what is the relationship of culture and conflict? • Media and Integration: what modes of inclusion and exclusion are being applied in media?

  7. What is culture? • Culture is one of the most complicated words in the English language. (Raymond Williams) • Culture is the whole way of life... (T.S. Eliot) • >Kultur< marks the whole sum of efforts and institutionsby which our live veers away from that of our animal ancestors. (Sigmund Freud) • Culture as system, by which human beings communicate, sustain and develop their knowledge about life and their attitudes towards it. (Clifford Geertz) • Culture as a battelground! (Edward Said)

  8. Cultural Diversity • Terms to describe cultural diversity: multiculturalism,cultural pluralism, inter-culturalism... • Cultural diversity “within” a society • Culturaldiversity “between” states, societies and/or cultures. The second dimension of cultural diversity - related tointer-culturalism

  9. Culture and Conflict • Conflict „…a strong emotion resulting from a perceived difference in needs or values.“ (Neil Katz) • Culture not innate / learned/ transmissible through symbols (language) / dynamic / selective / ethnocentric

  10. Culture conflicts • Need a cultural analysis • Benjamin Broom:„relational empathy“ • the context underlying the other's expressions and • the context in which the encounter itself is embedded. (Relational empathy: the creation of shared meaning during the interpersonal encounter) • „The third culture“as a medium

  11. Media and Cultural Diveristy (Integration) • The central tasks of European societies and politics: to accept the ethnic, cultural and religious changes • Media shows and formsthe immigration society • One-sided reporting: • contribute to a general feeling of uncertainty • does not serve the purpose of enlightenment. • To examine prejudices and differentiate is necessary for peaceful coexistence

  12. Understanding of developments and conflicts in reports • Characteristics of a „good“ report: • stereotypes and generalised assertions are countered through differentiated statements • humour is not at the expense of other groups, but rather results from the own reference group • the realities of the immigrants or minorities, their normal daily life, with all their problems and positive aspects are presented without presenting them as a social problem ...

  13. ... • offensive terms which are characterised by, or reinforce, prejudices, are not used • people with different-coloured skins or appearance are taken for granted and have a significant impact on the programme • in reports there is not talk about others, but rather talk with them.

  14. The www.dastandard.at Webpage • reports authentically, diversely and discursively • young up-and-coming journalists with a migration background • reporting with new perspectives • reports from the immigrant community

  15. daStandard’sMain Topics / Columns • Everyday life • Culture • Education • Language • Work Environment

  16. daStandard-Blog von YilmazGülüm: Servusvom Bosporus • about Istanbul from Istanbul • perspective between cultures:„relational empathy“ • authentically, diversely, discursively

  17. Thank you for your attention

  18. Sta je nejasno, posebno interesantno, sa cim se ne slazete itd.? • Osmi momenat? Pred kojim izazovima danas stoje kvalitativna istrazivanja? • Koji pristupi vam se cine najsmislenijim za vas empirijski rad o odjedjenom konfliktu?

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