Leadership, Access and Institutional Mission

1. Leadership, Access and Institutional Mission August 17, 2011 1:00 - 2:00 PM EDT Presenters: Stephanie Balmer Carolyn Lindley Jerome Lucido

2. Advocacy & Policy Center Mission: To increase the number of students who earn a college degree and who are prepared to succeed in the 21st century. Approach:

3. Areas of Focus • College Admission & Completion • College Completion Agenda • Admissions in the 21st Century • Access & Diversity Collaborative • Community College Transfer & Retention College Preparation & Access • Arts at the Core • The CollegeKeys Compact™ • School Counselor Advocacy • Teacher Advocacy • Minority Male Achievement • Undocumented Students and the DREAM Act • The National Commission on Writing • College Affordability & Financial Aid • Cracking the Student Aid Code • Rethinking Student Aid • Trends in Higher Education • Education Pays • Simplifying State Aid Processes

4. Presenters Carolyn Lindley Director of Financial Aid, Northwestern University Stephanie Balmer Vice President for Enrollment & Communications and Dean of Admissions, Dickinson College Jerome A. Lucido Executive Director, USC Center for Enrollment Research, Policy, and Practice Research Professor of Education, USC Rossier School of Education

5. Objective The webinar will help admissions and financial aid professionals engage in meaningful discussions with institutional leadership to create greater access for all students. Webinar participants are from colleges and universities, secondary schools, non-profit organizations, and policy organizations. We will do our best to use universal principles while citing examples from college level enrollment practice. Participants are urged to contribute with questions and comments.

6. Resources • Preserving the Dream of America, the report of the Task Force on Admissions in the 21st Century http://admissions21.collegeboard.org/wp-content/uploads/2010/02/college_board_letter_to_the_profession.pdf • Admissions Insights articlehttp://admissions21.collegeboard.org/2010/12/01/educating-our-leaders-speaking-truth-to-power-appropriately-and-well-by-jerome-lucido/ • Coming to Our Senses, the report of the Commission on Access, Admission, and Success in Higher Education http://professionals.collegeboard.com/profdownload/coming-to-our-senses-college-board-2008.pdf

7. Preserving the Dream of America Foundational document: report and data book Task Force on Admissions in the 21st Century

8. Preserving the Dream of America The Broad Admissions Picture • Changing Demographics • Misguided Public Discussion • Competition and a Ratings Arms Race • Haves and Have-nots – Americans divided by income • Risk to the American Ideal

9. Preserving the Dream of America Higher Education as a Great National Resource • Engines of Economic Activity • Building Community / Active Citizens • Protecting the American Future 

10. Preserving the Dream of America What We Believe • A College Educated Citizenry is Vital to the Nation • A College Education Should Be Within the Reach of Everyone • The Diversity of American Higher Education Is Essential • A Declaration of Values/Principles of Good Practice

11. Preserving the Dream of America Influencing Our Leaders

12. Influencing Our Leaders:Our Starting Points • Educate ourselves and our staffs about the conditions in which we work • Devise methods and incorporate practices to address them • Adopt educational values in our language, training, and practices • Place the well being of students at the pinnacle of our efforts.

13. Influencing Our Leaders: Knowledge is Key • Know the educational imperatives for the nation • Know the nature of the emerging environment for all institutions • Know your particular educational landscape intimately • Know and promulgate the principles of good practice for our profession • Know and practice the ways in which the admission, aid, and school transition processes contribute to student self-knowledge, independence, and informed decision-making

14. Influencing Our Leaders: Down to Business • Understand how their agenda is set (know what matters to them and to others like them) • Find legitimate and persuasive ways to be on the agenda • Teach them through our presentations, through our publications, and through the values we exhibit in our programs • Use the power of stories and examples • Involve them in our programs and professional activities • Frame our messages wisely; know when political, economic, or social frames work best • Remind leaders of their own strongly held educational values

15. Influencing Our Leaders: We Do Not Stand Alone • Draw on the vast body of research to make our points - be evidence based • Use visible authorities, experts, or thought leaders within the field • Draw on our professional associations • Draw on our colleagues - we have varied and abundant talent among us 

16. Influencing Our Leaders: Be In It For The Long Haul • Change comes in both small increments and big waves • Celebrate your wins • Reframe and be persistent with your losses • Choose your battles wisely • Know that your timing matters • Live to fight again

17. Challenges & Opportunities Questions and Comments

18. For More Information… To learn more about the work of Admissions in the 21st Century and to download this webinar and presentation, visit http://admissions21.collegeboard.org. http://advocacy.collegeboard.org