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FINAL (hopefully for now) WEB CHANGES. “CONTACT” ISSUES. Any time it says “ contact a _______ expert ” have the click directed to the main contact us page, ONLY. There doesn’t need to be individual pages for these contacts, as there is now. REFINANCE. Refinance Calculator We like this:
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“CONTACT” ISSUES • Any time it says “contact a _______ expert” have the click directed to the main contact us page, ONLY. • There doesn’t need to be individual pages for these contacts, as there is now.
REFINANCE • Refinance Calculator • We like this: https://www.quickenloans.com/mortgage-calculator/should-you-refinance Type in a scenario and click results- we would love to have something like this if possible… *Much better than our current calculator section in the tools section…
Refinance • Implement Shortcut to “Get Rates Now” • Shortcut will go to the pre-qualification form we already have…
Buying a Home • Change title from “buying a home” to “Home Purchase” Need a realtor (click) Find a home (click) REO/Short Sale (pending) SHORT FORM
Home Purchase • Rates- Same instructions as new shortcut on “refinance” slide • Home Buying Calculator: https://www.quickenloans.com/mortgage-calculator/home-loan Something like this????
Home Equity • Calculator- • https://www.quickenloans.com/mortgage-calculator/cash-out
Reverse Calculator • Calculator • https://www.onereversemortgage.com/what-is-reverse-mortgage/mortgage-calculator
FLASH CHANGES • 1) Living Your American Dream • Historic Low Rates CALL NOW! • 2) Home Purchase, Fixed Rates, FHA express, etc. Buying a Home? Free Consultation Free Pre- Approval Call Now 3) Refinance Home Equity Loans
FLASH CHANGES CONT. Free Appraisals Limited Time Only Call Now 4) Reverse Mortgage and More YOU CAN Qualify for Refinance or a New Loan Act Now Call Today!
Conclusion • No individual contact pages, one page “contact us” for all clicks • Flash Changes= More Call to Action • People seem to really like calculators, so we want to creatively develop this, without going overboard.
FUTURE • We would like to develop some quizzes/surveys that point people in the direction of what types home loans would be best for them • Home Purchase page clicks will take the customer to Primechoicerealtygroup.com