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Web Marketing. . MARKETING IS ABOUT...BUILDING YOUR BRAND IN YOUR TARGET MARKET. BRANDING. Brands are essential to grow your business . . . . Product-PUSH START
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Dublin City Enterprise Board Public Library Talks
Venue – Dublin City Public Library, Ilac Centre
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3. BRANDING Brands are essential to grow your business
4. BRANDING Brands are about …
Your distinctive, compelling, Valued offer that fills an important unmet or unsatisfied need ( POSITIONING)
Getting this into the Target consumers mind
(BRANDING)
5. BRANDING How the brand is more fully and convincingly explained :
- marketing collateral
-events,
- web marketing
- and staff.
These secure customer comprehension of the brand’s unique offer and relevance to their key needs.
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