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Learn how to monetize your app through ads, micro-payments, Facebook credits, and subscriptions. Discover ways to maximize revenue with CPC and CPM models. Explore options like Google AdSense and Facebook Credits to boost your app's profitability.
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Monetizing Teppo Räisänen
Monetizing • Wecanmonetizeourapp in fewways • Ads • Micro payments / Facebookcredits • Subscriptions
Monetizing • Publishads on the canvaspage • www.google.com/adsense • http://www.adbrite.com/ • http://www.rockyouads.com
Monetizing • Createadsenseaccount • Ittakesfewdays for Google to processit • Checkhow-tovideosaboutusingAdsense • https://www.google.com/adsense/g-conf-yes?preconfirmed=1
Monetizing • Youget money eitherbased on • Cost per Click (CPC) • Cost per Mille (CPM) • CPC • Youarebeingpaid a certainamoutnwhenever a userclicks the add • CPM • Youarebeingpaid a certainamountwhenever the add is displayedthousandtimes
Monetizing • Youshouldexperimentwith CPC and CPM to seewhichworksbetter for yourapp
Monetizing • Facebookcredits • http://www.facebook.com/credits/ • Facebookcreditscanbeused to makemicropayments • Checkhttp://apps.facebook.com/kilpacredits/ • Checkalsosourcecodehttp://www.oamk.fi/~teraisan/facebook_class/K1125YY/facebook-credits.zip • FacebookwilltakeitssharewhenyouuseFacebookCredits
Monetizing • Subscriptions • Youcanalso set a monthlyfeethatuserswillpay to useyourapp • Normallydoesnotworksowell • E.g. Lord of the RingsOnlinestoppedusingsubscriptionfee and theyarenowmakingmore money