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A-Z of Meetings Industry

A-Z of Meetings Industry. Eric Rozenberg, CMM, CMP, HOE, FONAS President Ince&Tive sa/nv. A like …. A ssociations (for every single profession) MPI Vision Mission Facts. MPI Vision. To Build a Rich Global Meetings Industry Community. MPI Mission.

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A-Z of Meetings Industry

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  1. A-Z of Meetings Industry Eric Rozenberg, CMM, CMP, HOE, FONAS President Ince&Tive sa/nv

  2. A like … • Associations (for every single profession) • MPI • Vision • Mission • Facts

  3. MPI Vision To Build a Rich Global Meetings Industry Community

  4. MPI Mission To make our members succesfull by building connections through Knowledge and Ideas Relationships Marketplaces

  5. MPI Facts • 23.000 Members worldwide • 70 chapters (including South Africa and South Korea) and affiliates • +/- 90 full time employees • Consolidated budget +/- 30 millions $ • Offices in Dallas (HQ), Toronto, Luxemburg and Singapore • MPI Foundation

  6. B like … • Broad definition of the Industry … if any common one ! • Meetings, Incentive travels, Conferences, Congresses, Exhibitions, Associations, Corporate, DMC’s, Airlines, Hotels, AV, Production, Experience marketing, Events, etc • And by the way, what is a Meeting ?

  7. Broad definition A gathering of people at one location and requiring at least one service by at least one external supplier An Event is a gathering that takes place outside of our office Ten or more attendees requiring offsite meeting space and requiring a contract Over ten attendees with travel Anything from industry wide conference to a dinner engagement Ten or more people in either an internal or external meeting Source: American Express Meetings & Events Best Practice Study

  8. Fragmented Industry Forms of Fragmentation Internal Resource Fragmentation Supplier Fragmentation • PA/AA • Meeting planners • Meeting Department • Marketing Exec. • Hotels • Airlines • Catering • Creative Design • Event Planning Agency • Venue • F&B • A/V • Others… Meeting Fragmentation • Incentives • Product Launches • Trade Shows • Training • Team Events Source: American Express Meetings & Events Best Practice Study

  9. C like … • Convergence • Co-Creation • Connect

  10. D like … • Dubaï of course ! • GMEC but also • EMEC • PEC-NA • WEC

  11. E like … Eventview Event Marketing Institute MPI Foundation George P Johnson

  12. F like … Future Watch Financial Management

  13. G like … Global Community

  14. H like … Hotels Contracts, negotiations, partnerships, etc

  15. I like … If you’re still awake … I’ll continue the alphabet 

  16. J like … • Jargon • David Ogilvy : « Our business is infected with idiots who try to impress by using pretentious jargon ! »

  17. K like … • Ken • Kevin • Kliman • Kennedy • Katie • Etc

  18. L like … • Learning & Certification • At conferences, special programs (Institutes, Platinum, etc) • CMM, CMP, CAE, CITE, etc

  19. M like … • Multicultural environment • Culture Active Tool

  20. N like … Networks

  21. O like … Opportunities for lifelong career

  22. Evaluation Services • Gift and Premium Sources • Interactive/Teambuilding Facilitators • Interactive Audience Response Systems • Interpreters/Translators • Production Companies • Speaker • Speaker Bureaus • Trainers or coaches • Exhibition Services Contractors • Security Services • Corporate Meeting Planner • Association Meeting Planner • Government Meeting Planner • Professional Congress Organiser • Event Marketing Specialist • Caterer • Conference Centre Event Coordinator • Convention Centre Event Coordinator • Convention & Visitors Bureau Staff • Hotel Convention Services Manager • Hotel Sales Manager • Reservation Services • Site Selection or Venue Selection Services • Destination Management Companies • Ground Transportation Services • Limousine Services • Tour Companies • Meeting or Event Software Providers • Meeting Suppliers/Badges Sources • Registration Service Companies • Special Event Production Companies • Web Site Designers • Audio/Visual Contractors • Computer Rental Suppliers • Entertainment/Production Agents So, what’s available?

  23. P like … • Professional Fairs • GIBTM • EIBTM • IMEX • IT&ME • Etc

  24. Q like … Questions you might want to ask when we get to « Z » 

  25. R like … Research, information,data, etc Roi

  26. With few statistics • No common definition • Statistics with different methodology • But there is hope: • Tourism Satellite Accounting Extension Project • RTE, ICCA, MPI with UNWTO • Phase I completed (gap analysis) • Phase II started (communication) • Phase III for 2008

  27. S like … • Strategy and objectives • Social Responsibility / Sustainability … • … and much more • UN Compact • See MPI Website

  28. T like … • Technology • Daddy, can I have your phone to take a picture ? • Did you use a Cellphone 20 years ago ? • Did you use a Blackberry 10 years ago ? • Did you use Skype conference calls 5 years ago ? • Did you use Linkedin 3 years ago ? • Did you use Instant Yoda Force Messaging one year ago ?

  29. U like Unique Industry !

  30. V like … Volunteers

  31. W like … War for Talents

  32. X like … Gen X, Y, Z vs Boomers

  33. Y like … You !

  34. Z like … Ze Questions time !

  35. Thank you for your attentionEric@inceandtive.com+32-497-559.911

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