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Right-Sizing Collections ADRP Webinar November 19, 2009. Paula Roberts Corporate Director, Donor Recruitment. It was the best of times, it was the worst of times…. The best of times…. Strong collections beginning Qtr4 2007 Continued into early 2008 Collected more, sold more in July 2008
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Right-Sizing CollectionsADRP WebinarNovember 19, 2009 Paula Roberts Corporate Director, Donor Recruitment
The best of times… • Strong collections beginning Qtr4 2007 • Continued into early 2008 • Collected more, sold more in July 2008 • Both collections and sales increased by more than 5% over previous year • Boy we were excited!
The best of times… • Increased focus on Donor Recruitment • More tools than ever before • More training support than ever before • Money spent on Recruitment increased by 50% in five years • Deferral process revised – 2% more donors eligible • 16-year olds – 10,000 additional red cells
Impact of 16 year Old Donations 1st 6 mos-1,338 2nd 6 mos- 11,557
The worst of times… • Financial picture began to turn mid-year 2008 • Inventories began to grow • Increased expirations followed • Interventions began
Paradigm Shift – Phase I – Qtr3 2008 • Automation was the first step • Reduce 2RBCs by blood type • Limit impact on the donor/coordinator • Small drive analysis • Drives collecting less than 12 procedures • Inefficient small drives
Paradigm Shift – Phase II – Qtr4 2008 Hemasphere business rules standardized • Minimum DaSH rates • Calendar lock lead times • Projection variance allowance • Blood drive lead time, set-up time, tear-down time and wrap-up time • Hiring freeze • Strong focus on limiting OT
Changes to Scheduling Rules for Blood Drives • Set minimum DaSH ranges • Set block for drives booked outside minimum • Set calendar lock lead time for no less than 21 days and no more than 30 • Set warn, save as pending for changes made within lock leak time • Set projection variance default to +/- 15% • Set block for drives booked outside projection variance
DASH Rate for Mobile Collections .01=$20K/month
Paradigm Shift – Phase III – Qtr1 2009 • All previous actions continued • Hiring “chill” • Donor Recruitment incentive plan refocused to emphasize efficiency • Match collections with projected usage • Careful inventory management • Reduce expirations
Red Cell Collections YTD 7.8% Below Budget 4.5% Below LY
Red Cell Sales YTD 6.8% Below Budget 3.1% Below LY
FTE Comparison 7.8 % decrease since January
Decreased Promotional Spending $1.00 $0.69 3.1% decrease per dollar spent
Collection/Recruitment Compensation Dollars $10.00 $9.72 2.7% decrease from budget
Paradigm Shift – Phase IV – Qtr2 2009 • All previous actions still in effect • Official recalculation of usage targets • Official recalculation of collection goals
Revised Cell Forecast Collections reduced 7% Sales reduced 5.6%