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Welcome. Moving Forward in Bad Budget Times. Good Times and Bad Times. My constituents do not want any more wasteful Washington spending. – Rep. Tom DeLay (R-TX-22). Good Times and Bad Times. Spending is the worst example of fiscal irresponsibility. – Sen. Rod Grams (R-MN).
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Welcome Moving Forward in Bad Budget Times
Good Times and Bad Times My constituents do not want any more wasteful Washington spending – Rep. Tom DeLay (R-TX-22)
Good Times and Bad Times Spending is the worst example of fiscal irresponsibility – Sen. Rod Grams (R-MN)
Good Times and Bad Times Now is not the time to let spending fever grip Congress – Rep. Jim Davis (D-FL-11)
Good Times and Bad Times + $120 billion
Slide Title Messaging
Whose Budget Matters Most? Source: www.marieclaire.com
Family Stories Sources: blogs.phillynews.com, www.mediabistro.com, www.wremsco.org
Now More Than Ever Personal Bankruptcies, 2007 Everything Else Medical Source: Medical Bills Cause Most Bankruptcies, New York Times, 6/5/2009, citing American Journal of Medicine, June 2009 edition
Now More Than Ever I’d cover more uninsured kids!
Lower Administrative Costs Them Us
Avoided Costs = ER for Asthma Attack Year of CHIP Coverage
Messaging Takeaways 1. 2. 3. 4. Family budgets, not state budget People, not programs Covering kids is smart State deserves smart decisions – stories
Change the Conversation How can our budget reflect our priorities? Where should we cut?
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Slide Title What Messages Have Worked for You?
Slide Title Strategy
Change the Messenger CHILDREN’S ADVOCATES OPPOSE CUTS TO KIDS’ PROGRAMS!!! Obama Reaction – Page A9 State Capitol – Advocates for the state’s children rallied at the capitol today to deliver just one clear message: don’t cut the programs that benefit our state’s children. President
Change the Messenger Sources: www.halftimereport.org, www.piconetwork.org, www.trentonnj.org
Find Something You’d Cut You liberals never saw a government program you didn’t like.
The Three Not’s of Your Cut 1. 2. 3. Not insignificant, but not the whole enchilada Not important to you Not important to someone important to you
= The Fiscal Equation Has 2 Sides
2009 State Tax Increases Lawmakers in 37 states have enacted or are considering proposals to increase taxes and fees
The Fiscal Equation Has 2 Sides 2005 Income Tax Rate $200K+ $470,000,000
Strategy Takeaways 1. 2. 3. Change the messenger Find something to cut Don’t concede the revenue fight
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Slide Title What Strategies Have Worked for You?