1 / 24

Are we ready for small screen surfing?

Are we ready for small screen surfing?. Marek Sláčík Chief Marketing Officer Telenor Serbia. It IS coming. It ’ s going to be HUGE. 2011 USA. Serbia 33%. 2015 CEE. Sources: Nielsen, Analysys Mason. Future household in Serbia.

ince
Download Presentation

Are we ready for small screen surfing?

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Are we ready for small screen surfing? Marek Sláčík Chief Marketing Officer Telenor Serbia

  2. It IS coming. It’s going tobe HUGE.

  3. 2011 USA Serbia 33% 2015 CEE Sources: Nielsen, Analysys Mason

  4. Future household in Serbia The increasingly connected Serbian household(2010 to 2015 development) 1233% smartphones 8290% mobile phones ~30% WiFi enabled 2039% small-screen internet 3955% of HH will have ADSL or cable 1060% of all connected HHs will use WiFi Source: Analysys Mason, team analysis *2010 to 2015 development

  5. Are we ready?

  6. Pametna mreža

  7. Opera Mini, Telenor KLIK and Ringier From 20k to 160k users in 4 months

  8. 50– 100kb/s 2 – 5Mb/s 1 – 2Mb/s 5 -10Mb/s

  9. Data users out of Telenor postpaid customers 42% 29% 25%

  10. Data users out of Telenor postpaid customersSmall screen share 42% 29% 88% 25% 80% 83%

  11. Smartphone visits to Telenor website have grown 100% year on year

  12. Are we ready?

  13. NO

  14. Under construction

  15. Feel like sharing? • Your experience? • Case study? Idea?

  16. Open doors Telenor is your partner.

  17. Marek Sláčík Chief Marketing Officer Telenor Serbia

More Related