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Transformational Technologies. New Roles for Information Professionals. Karen Blakeman RBA Information Services http://www.rba.co.uk/ karen.blakeman@rba.co.uk. Information Professionals?. Librarians? Information Scientists?
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Transformational Technologies New Roles for Information Professionals Karen Blakeman RBA Information Services http://www.rba.co.uk/ karen.blakeman@rba.co.uk Karen Blakeman www.rba.co.uk
Information Professionals? • Librarians? • Information Scientists? • People who search, identify, assess and manage information as part of their job? • Sales, marketing, HR, business development etc.? • Web site managers? • Scientists? • Journalists? • Writers/authors? Karen Blakeman www.rba.co.uk
New roles.. or rolls? • ‘Information’ and the way it is presented and accessed has always been changing • ‘Online’ • telex, EPSS – experimental switch stream, PSS, IPSS • the dreaded telnet! • Internet, Web 2.0 • Technologies are not always totally intuitive • ‘Introducing the book’ • http://tinyurl.com/yvzy7u (Youtube) Karen Blakeman www.rba.co.uk
Advisory and consulting role • Understand how the existing technologies and services work and the impact on information discovery and management • Explore the new and developing technologies and how they impact on ways of working, not just on information • How can these services improve your department’s/organisation’s performance and services? • Intellectual property issues • FoI, Data Protection Karen Blakeman www.rba.co.uk
Training & CPD • Not just you – your users as well! • Need to be aware and discover areas in which you, your colleagues and most importantly your users need assistance • Workshops and seminars • from information providers and vendors • professional bodies • in-house • but calling it training it may be a mistake – call it product/service familiarisation, update whatever! • Develop ‘how to’ crib sheets, fact sheets • UKeiG Factsheets • http://www.ukeig.org.uk/factsheets/index.html (but members only ) • UKOLN Briefings • http://www.ukoln.ac.uk/web-focus/events/conferences/ili-2007/masterclass/ Karen Blakeman www.rba.co.uk
Explore new technologies • ‘Online’ was revolutionary in the 1970’s • The Internet was rejected by many when it become generally available in 1992 • Netscape Mosaic browser launched in 1994 made it more accessible • acceptance as a means of providing and accessing information took longer • M.A.I.D was one of the first major information providers to attempt a web based interface • Keep up with the serious ‘geek’ literature Karen Blakeman www.rba.co.uk
Gartner hype curve http://www.gartner.com/pages/story.php.id.8795.s.8.jsp Karen Blakeman www.rba.co.uk
Take the initiative yourself • Experiment with ‘stuff’ like Pageflakes, Ning, Facebook, Del.icio.us, Furl, Library Thing, RSS, Blogs, Wikis etc • Try out Second Life! • CILIP Members group on Facebook set up not by CILIP but by Suzanne Hollywood, network: Glasgow • UK Law Librarians For Publishers' RSS Feeds on Facebook set up by ‘Lo-fi librarian’ Karen Blakeman www.rba.co.uk
Facebook Karen Blakeman www.rba.co.uk
Facebook Groups Industry/Professional Groups ‘Essential’ , ‘Must-Have’ groups Personal interest Industry/Professional Groups Karen Blakeman www.rba.co.uk
Pageflakes – http://www.pageflakes.com/ukeig1 Karen Blakeman www.rba.co.uk
Social bookmarking • Social Bookmarking as a Knowledge Management Strategy, Robert Berkman, The Information Advisor Vol 11, No 1, March 2007, Knowledge Management Supplement • http://www.informationadvisor.com/IA_KM_March07.pdf • Furl • http://www.furl.net • Del.icio.us • http://del.icio.us/ • Connotea • http://www.connotea.org/ • Diigo • http://www.diigo.com/ Karen Blakeman www.rba.co.uk
Blogs, RSS and Wikis • The ‘big 3’ technologies • Get to know how they work, how they can be used • not just as a means of acquiring or providing information • a way of collaborating within your organisation • Microsoft has now incorporated these in their desktop and server platforms • You need to know how they can benefit your users and organisation Karen Blakeman www.rba.co.uk
Strategic planning • Looking to the future • Look at how the business and services have evolved, developed, succeeded or festered in the past • Look at current needs and how those may change in the future • Look at how and if the new technologies can service those needs • Experimenting with new technologies is essential Karen Blakeman www.rba.co.uk
Strategies for using RSS to deliver content • Online Information Conference 2006, London, • http://blog.iwr.co.uk/2006/12/strategies_for_.html • Blogs, wikis and feeds: Creating a vital electronic resource for a government department • Peter Griffiths, Karen George, Rachel Robbins, Marilyn Saklatvala Home Office, London, UK • http://blog.iwr.co.uk/files/20061129_blogs_wikis_and_feeds_slides_only.ppt • 3,000 RSS feeds (multiple posts per day) + 600 email alerts per day • 400 current awareness Bulletin items per fortnight, 40+ alerts per day to press Office, alerts to other Home Office staff “We are unlikely ever to go back to providing just the conventional awareness services” Karen Blakeman www.rba.co.uk
Advocacy • Not just for the profession as a whole • For your users and clients • ‘We are supposed to monitor our competitors in the toiletries market and need to see what ads are appearing where and when – but our IT bods have blocked every video site and video search engine!’ • Identify champions who will support you • Look outside the organisation to raise your profile as someone ‘in the know’ • Locate high-profile ‘best practice’ and ‘guidelines’ documents Karen Blakeman www.rba.co.uk
Risk analysis • Trialling or using external services to host your web 2 stuff? • Need to identify what could wrong and its impact on your service or organisation • Confidentiality • What if the service disappears? • you will have a back up, won’t you !? • ‘Management’ find out and complain that the Wordpress blog doesn’t have the company logo and is not in the company colours! • Have a proposal ready and waiting to bring it in-house • Risk Assessment For Use Of Third Party Web 2.0 Services • http://ukwebfocus.wordpress.com/2006/11/17/risk-assessment-for-use-of-third-party-web-20-services/ Karen Blakeman www.rba.co.uk
What can go wrong? Karen Blakeman www.rba.co.uk
What can go wrong? Karen Blakeman www.rba.co.uk
But a lot can go right! • You are the person who knows how to use the new ‘stuff’ • You know the pros and cons of the technologies • You can advise on privacy, confidentiality issues, FoI and legal issues • You know when and how to use blogs • You can show people how to customise and set up RSS feeds • You can encourage people to use the in-house wiki • You know which Facebook groups your organisation should be looking at and monitoring Karen Blakeman www.rba.co.uk
Job spec for the info pro of the future • Whatever it takes Even it means behaving like a thunderbird puppet Karen Blakeman www.rba.co.uk