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Communications Lab Meeting

Communications Lab Meeting. July 27, 2012 ITHS & NWABR with the Consortium Biospecimen Resource. Meeting Goals. Your Questions. What do people want to know about our research? Where do people get their information? What would make “them” trust “us”?

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Communications Lab Meeting

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  1. Communications Lab Meeting July 27, 2012 ITHS & NWABR with the Consortium Biospecimen Resource

  2. Meeting Goals

  3. Your Questions • What do people want to know about our research? • Where do people get their information? • What would make “them” trust “us”? • If we want to engage researchers and the public in conversations, what is an effective way to do it? • What counts as “success” from our engagement initiatives? • How can we work together productively, within institutional priorities and network interests? • Where can we do some demonstration projects, and evaluate the outcomes?

  4. A good week in the news!

  5. NPR 4-part series: The Anatomy of Human Tissue Profits http://www.npr.org/2012/07/17/156837673/interactive-the-anatomy-of-human-tissue-profits

  6. What resources and outlets do we have in our region and in our network?

  7. Fisher Resources Outline Television Radio KOMO 4 Commercial and PSA Schedules KOMO AM/FM, STAR 101.5 FM, 570 KVI Commercial and PSA Schedules KUNS and This TV Station Talent Production & Design Services Production & Design Services Fisher Matching Element for 501c Fisher Matching Element for 501c Web / DigitalRegional Capabilities KOMONEWS.com Western WA Radio and TV Properties (Puget Sound) Streaming Video KIMA TV and KUNW TV Yakima Mobile Apps KEPR TV Tri-Cities ABC Video Player Oregon TV – Portland, Eugene, Coos Bay, Roseburg Community Neighborhood Websites Community Events Email Marketing Charitable Causes Social Media Email Marketing Video Interaction Banners

  8. Working 4 You! • KOMO 4 is the only locally owned broadcast television station in the 12th ranked Seattle-Tacoma market. • KOMO 4 is Seattle’s ABC affiliate, and offers quality programming aimed at upscale and desirable audiences. • KOMO 4 produces award winning newscasts that have been nationally recognized by the RTNDA Edward R. Murrow awards. Market Rank: 12 TV Households: 1,811,420 Adults 18+: 3,482,000

  9. Peoplematterproject.org “Your contribution is vital”

  10. Our Community Resource communicationslab.org

  11. Acknowledgments

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