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Data Analysis, Drawing Conclusions, and Motivation

Learn effective data analysis techniques for business organization, interpreation, and drawing conclusions to boost motivation and reach success.

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Data Analysis, Drawing Conclusions, and Motivation

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  1. Data Analysis, Drawing Conclusions, and Motivation

  2. Data Analysis • Organization • Analyzation • Interpretation

  3. Organization • Reorganize data into meaningful groups • Consider the purpose of the research project • Set aside, for the moment, data that does not relate

  4. Analyzation • Assemble related data and compare to other data • Analyze data based on two or more variables • Determine whether additional data is needed

  5. Interpretation • Define an identifiable, accessible target market • Draw an understanding of the limits of your time and money • Develop responses to the external environment

  6. Interpretation • Create a pricing strategy for both services and the listings taken • Create a promotional and distribution strategy

  7. Interpretation Suppose research provides the following information: • Over 600,000 • Almost four years to the day • Ineffective leaders • Addressed an underlying cause of the rift

  8. Interpretation • Research data • Over 600,000 casualties • Almost four years to the day • Ineffective leaders • Addressed an underlying cause of the rift Without a purpose, the pieces of research data mean little. In this case, when applied to the Civil War, the data comes together and has meaning. It is easier to interpret.

  9. Interpretation Summary • Interpret the data based upon the projects purpose • Draw conclusions from the analysis

  10. Maslow Theory • What is motivation? • Reason to do something • For example: A need for a double-oven is not a motive to do anything • But having 20 people over for the holidays is a motive that activates the need to get a new double-oven An incentive may be used to justify a solution or motive

  11. Maslow Theory • Physiological Needs • Psychological Needs • Safety Needs • Social/Belongingness • Self-Esteem Needs • Self-Actualization

  12. Maslow Theory • Physiological needs • Food • Shelter • Water • Clothing • Medicine

  13. Maslow Theory • Psychological needs • What others think of you • To have worth, must be accepted by peers • Desire for success • Need to be noticed • Prestige and self-esteem • Realizing fullest potential

  14. Maslow Theory • Marketing Strategy • Demonstrate double oven • Water tight roof • Garden • Fresh air Food, water, air, shelter Physiological Needs

  15. Maslow Theory • Marketing Strategy • Smoke detectors • Warranty plans • Dead bolts • Clean, organized, well maintained home Security Safety Needs

  16. Maslow Theory • Marketing Strategy • Show places of worship • Entertainment areas • Club activities • Prospects consider what others may think of the purchase Acceptance, conforms to others standards, belongs to groups Social and Belongingness Needs

  17. Maslow Theory • Marketing Strategy • Status oriented • Houses must get them noticed • Gadgets to make life easier • Wants to help and impress others Success, prestige, self-worth Self-Esteem Needs

  18. Maslow Theory • Marketing Strategy • Emphasize sports, education, cooking, hobbies • Houses should encourage these activities Doing what you were meant to do, self-fulfillment Self-Actualization

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