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Who We Are

Who We Are. About Elettro Interactive. Founded in 1998 Two 2008 Webby Award Nominations 2008 Webby People’s Choice Honoree 2007 ProMax Marketing Nomination East & West coast Project Managers Fortune 500 client base Accessible & experienced team

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Who We Are

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  1. Who We Are About Elettro Interactive • Founded in 1998 • Two 2008 Webby Award Nominations • 2008 Webby People’s Choice Honoree • 2007 ProMax Marketing Nomination • East & West coast Project Managers • Fortune 500 client base • Accessible & experienced team • Extremely dedicated & passionate people • Artistically driven 2

  2. Elettro Interactive Our Services Creative Web Design Graphics Flash Animation 3D Motion Graphics Game Development Ad Banners / Rich Media Technology .Net, PHP, JAVA, Brightcove Content Management Systems Interactive Forums Photo Voting Contest System Custom Mobile Blog System Flash Action Scripting 1 - 3 Facebook Apps Iphone Apps Google Android Apps Mobile Development Live Event Satellite Truck 3

  3. Elettro Interactive Feature Film Marketing Expertise • Extensive experience in online film marketing • Worked with many studios in Hollywood • including: Life Aquatic Sky High Zathura The Hitchhiker’s Guide to the Galaxy Monster House Herbie: Fully Loaded Corpse Bride The Incredibles Pirates of Caribbean II & III National Treasure Spiderman Chronicles of Narnia Get Smart 4

  4. Project Snapshot IFC Getting Away with Murder • Nominated for two Webby Awards • Exclusive destination for the show *(now on TV) • A full Flash experience • Timed automation throughout episodic season • Custom BrightCove video player • East & West coast project managers • Web Traffic record breaker for IFC.com • Visit the Site 5

  5. WEtv Picture Perfect Pet Photo Voting Contest Elettro Custom Enterprise Voting System • #1, #2, & #3 All time marketing efforts for WEtv • Nominated Promax Marketing Award • 34,000,000+ ad banners served on these 3 contests over only 126 total days (avg daily banners - 269,841) • Leverages viral aspect of social networks • Backend – Enterprise scalability • Live daily content approval services • Over $100,000 in prizes awarded • Visit the Site 6

  6. Project Snapshot WEtv Style our Space Photo Voting Contest • Follow up to Puppy Photo Voting Contest • $25,000 online contest to support on-air show • Well thought out security • Elettro hosted Style our Space • Successful community building system 7

  7. Project Snapshop www.PatrickMcMullan.com • “If you don’t know who Patrick McMullan is, you ought to get out more” – Andy Warhol • Legendary NY Social and photographer • Photo syndication website owner • 100,000 plus photos spanning 30 years • 20+ photographers uploading photos daily • Promotional advertising opportunities 8

  8. Project Snapshop Universal Music Group / Nelly • T-Mobile sponsored real time text/photo/video blogging from Nelly’s phone live on his website • UMG approved all content prior to publishing • Elettro Interactive developed Mobile system • Avoids any MMS/Text Mobile messaging charges, stiff regulations, sluggish approvals • Utilizes the mobile web browser • Flash Interface receiving XML feeds 9

  9. Project Snapshop GolfVillage.com • Elettro owned and operated • Complete directory of all US golf courses • Tee Time Specials & Scheduler • Google Map Integration • Q2 2009 Launch • Promotional advertising opportunities 10

  10. Project Snapshop Payless – On the Runway • Elettro Interactive rescues Payless last minute from a nightmare vendor relationship achieving “Hero Status” • Elettro worked 24/7 in a last minute emergency • Strong flash team fixing sloppy codebase • Updated their web presence in time for the event 11

  11. Project Snapshot IFC Indie Sex • Hybrid Flash/HTML SEO driven experience • Record breaking amount of visitors as well as • Record length time spent on the site/per visitor • 4th highest on-air rating in network history • Flash Ad Banners (see banners) • Visit the Site “Thank you for all your great and hard work.  You and your team always deliver. We really appreciate it.” Kent Rees VP of Marketing, IFC 12

  12. Project Snapshot WEtv American Princess 2 • Real time updated clickable wire frame • Weekly automated updates throughout episodic season • Custom polls • Faux weekly blog • Active daily 24/7 support "I have enjoyed working with Dean/Elettro on several (10) projects with WE tv and IFC. Dean has delivered creative and successful projects, under pressure, meeting or exceeding project goals, and on budget. His team is competent, detail-oriented and extremely easy to work with." Holly KempnerDirector, Rainbow Digital Media Production, AMC  |  IFC  |  WE tv (now Este Lauder) 13

  13. Project Snapshot Free Film Festival • 10 City festival tour, 3 days a week • Considered a huge success by sponsor partners: Comcast and Toyota Scion • Hybrid Flash / HTML site • Logistics and Information hub for national publicity • Active daily 24/7 support – 3 month “Dean has led his team to deliver great results for the IFC website this year. We hired Elettro to create three unique mini-site sections that were critical to our business goals, and we were very happy with the results.” Melianthe Kines – Director of Online Media, IFC.com 14

  14. Project Snapshot PlayboyU.com Online Community • Early phase marketing and online strategy consulting • Contest and Sponsorship promotions development • Elettro consulting was regarding Internet 2.0 • Online community, crowd management, promotions, • Content management • Mass content monitoring • Live event promotions in coordination with website • Video Production of guided tour of the Mansion • Visit the Site 15

  15. Elettro Mobile • 2008 Webby nominated Hospitaility SMS Alert System • WAP site development • Mobile Content development • Integration with CMS for up-to-date content syndication • Deployment, tracking, and reporting of all mobile activity • Iphone & Google Android App Development • Realtime text/photo/video bloging through mobile w/Internet • We have experience building mobile content for Honda, Anheiser-Busch, FX Networks, Disney Pictures, Toots and the Maytals, Morgans Hotel Group, Patrick McMullan 16

  16. Promotional Opportunities • Elettro Interactive properties and synergy partners. We are able to customize ad buys and promotions across these websites. • PatrickMcMullan.com • GolfVillage.com • CONTEST GIVE AWAY PRIZE OPTIONElettro owned Sonoma “Wine Country” House • 3 Acre Getaway Vacation House and Property • Romantic Getaway for Two • ‘The Girls’ Wine Tasting Weekend • Dream Family Vacation 17

  17. Internet 3.0 • Our passionate pursuit of digital innovations insures that our clients have access to the leading-edge marketing strategies and tactics • Trends: • Social Networks • Video on Demand • User Generated Content • RSS • Facebook Apps • Google Android Apps • Iphone Apps • Mobile Interactivity 18

  18. Why Elettro Interactive? • Recognition of our Peers • (Nominated for Two Webby Awards & Promax Award) • Extensive Entertainment marketing background • Robust technology group • Bleeding edge Flash, Action scripting, Animation • Broadcast level video and 3D • Artistically driven • Passionate about our work • Make process as easy on our clients as possible • We are quickly growing in capabilities 19

  19. THANK YOU Elettro - Italian for ‘electric’The name is derived from the family business in Italy ElettroLamp, Elettro is a tribute to them.Contact: Dean PalermoElettro Interactive 20

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