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Why is it NORMAL TO BE DIFFERENT? Because every human is unique. The sole characteristic that unites us is DIVERSITY. (normal in the sense of usual, ordinary, we are all different, so it is normal to be different). WHO ARE WE? Women and men Boys and girls Young and old
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Why is it NORMAL TO BE DIFFERENT? Because every human is unique. The sole characteristic that unites us is DIVERSITY. (normal in the sense of usual, ordinary, we are all different, so it is normal to be different)
WHO ARE WE? Women and men Boys and girls Young and old Whites, blacks, Indians, Asians Persons with disabilities Lesbians, gays, transexuals and tranvestites Indiginous people and different ethnic groups Jews, christians, muslims, protestants, atheists Rich and poor Literate and illiterate Immigrants and tourists Doctors and house wives Taxi drivers and delivery persons The smart, the sick, the homeless, the fat, the myopic, the tall, the retired... Persons from all populations Crowd
Are persons with Down syndrome normal? “Some are and some are not.” Rodrigo, 26, surfer with Down syndrome “I want to be seen as a human being. Enough of being seen as an alien.” Ana Paula Crosara, attorney, university professor, human rights activist, quadriplegic
Why do they think that? Because “NORMALITY”, that is, BELONGING TO A GROUP, depends on one thing: INCLUSION
People are excluded from society in many ways. The most common one is through poverty and lack of opportunities. Raquel Grabois a white girl with Down syndrome, student of public regular school, smiling between her friends, two black boys.
Equal Opportunities To ensure a fair selection process, everyone has to do the exact same task: climb that tree. Functional Diversity Environment
So why even in rich countries, persons with disabilities are the most excluded group? Because the major barrier separating persons with disabilities is attitude: PREJUDICE
Even though all international organizations, governments and societies agree that the inclusion of persons with disabilities is a right and a need, THERE HAS NEVER BEEN a worldwide effort to tackle this question
CONTEXT WHO ARE THE PERSONS WITH DISABILITIES? Those who have long-term physical, mental, intellectual or sensory impairments which in interaction with various barriers may hinder their full and effective participation in societyon an equal basis with others. UN Convention definition
A baby that needs to be carried or go in a stroller A small child that cannot reach the elevator button Someone who broke his leg and needs to climb stairs A pregnant woman trying to get on the bus An illiterate citizen searching for information on the internet Tourists who do not speak the local language and try to communicate A person who cannot read the small letters on a label IF WE DO NOT DIE YOUNG, THESE SITUATIONS COULD HAPPEN TO ANY OF US!
INCLUSIVE DEVELOPMENT For countries’ economies to be sustainable, the growing elderly population should be able to live and function with autonomy and quality of life The cost of special services is always much higher and less effective than public and private projects designed FOR ALL To guarantee universalization, ALL public and private projects should be conceived with an inclusive approach from planning to implementation
Beyond that, the math is simple: It is a question of paying now or paying more later By investing in inclusion, less people will depend on social assistance in the future And more included citizens will contribute as workers and tax payers
Universal Access and Equity Woman on a wheelchair rolls to the beach holdingthe hand of a little girl, using an accessile path. On the background, palm trees, and the sea. On the front, a sign with the international symbol of accessibility.
DISABILITIY = FUNCTIONAL LIMITATION x ENVIRONMENT The same severely myopic woman can be considered blind if she lives in a poor country, but the same woman will be able to see very well with glasses if he lives in a rich country with good access to health Exclusion starts with statistics – very few countries, among them Brazil, have surveys about the group The few known numbers are alarming and show a direct relationship between poverty and disability DISABILITIES CAUSES POVERTY POVERTY CAUSES DISABILITY
THE MOST EXCLUDED 15% of Brazil´s population and around 10% in the world have some kind of disability, constituting the largest “minority” 25% of the world´s population are directly or inderectly affected by disability. Among them, these persons’ relatives This number is increasing, due to population growth, advances in medicine and the aging process INTELLECTUAL DISABILITY Persons with intellectual disabilities are the most excluded and discriminated against group and a permanent target to abuse and violence They represent the lower rate of inclusion at school and at the workplace among persons with disabilities Data: IBGE, UN, UNPD, ILO, WHO
DISABILITY AND POVERTY The poorer the country, the more persons with disabilities. The more developed, the fewer 20% of the poorest in the world have a disability 82% of persons with disabilities live with less than US$ 1 a day in developing countries 30% of street youngsters have a disability By 2030 the number of persons with disabilities in southern countries will grow 150%, and in northern countries, 40% (in this case because of aging) Data: IBGE, UN, UNPD, ILO, WHO
DISABILITY AND VIOLENCE Persons with disabilities were victms of Nazi extermination In some countries, up to one fourth of disabilities are caused by accidents and violence Women and girls with disability are particularly vulnerable and present high rates of abuse (25%)* In 28 African countries, over 100 million girls and women acquire disabilities due to genital mutilation To each child killed at war, three survive wounded or acquire a disability Data: IBGE, UN, UNPD, ILO, WHO *Research in Orissa, India, 2004
DISABILITY AND HEALTH Only 2% of persons with disabilities in developing countries have access to the health system 20 million women each year acquire a disability due to complications in pregnancy and labor DISABILITY AND EDUCATION Only 1 to 2% of children with disabilities in developing countries go to school DISABILITY AND WORK 386 million persons with disabilities in the world are working age. Unemployment among them reaches 90% in some countries. Many employers think that persons with disabilities are incapable of working Data: IBGE, UN, UNPD, ILO, WHO
Still of Institutional spot by Meta Social Institute – Blue Girl - (creation - Giovanni+ DraftFCB) In an elevator, a young woman with Down syndrome, painted in blue, looks up while a couple behind her observe her.
DOWN SYNDROME Persons with Down syndrome have the presence of the 21st extra chromosome that causes their intellectual disability “written on their faces” FOR THAT REASON THEY WERE THE ONES CHOSEN TO RAISE THE FLAG OF THIS MANIFESTO FOR INCLUSION AND AGAINST ALL FORMS OF PREJUDICE Launch Date: September 6th – New York City – Brazilian Day Festival– Street popular concert and party on 46th St, that has happenned for 25 years and occupies 25 blocks on Midtown Manhattan, one day before Labour Day. In 2007 the estimated public was 1.5 million people
IT´S NORMAL TO BE DIFFERENT CAMPAIGN FOR INCLUSION FOR ALL Picture of actor Guiilherme Berenguer before and after Manifesto transformation (his eyes look like he has Down syndrome) Picture of actress Malu Mader before and after Manifesto transformation (her eyes look like she has Down syndrome) Picture of actor Ailton Graca before and after Manifesto transformation (his eyes look like he has Down syndrome)
We can only fight EXCLUSION by building INCLUSION How many professional will be wasted if so many children continue to be excluded? We can overcome exclusion by building inclusion...AND NA INCLUSIVE SOCIETY IS BUILT WITH THIS BLUEPRINT...
Project Coordenation : • Instituto MetaSocial (www.metasocial.org.br) • SocialTarget Institute, Rio, Brazil • Helena Werneck • General Coordinator • contact@metasocial.org.br • Patricia Heiderich • Project Coordinator • Patricia Almeida • Strategic Coordinator and International Liason • pat_lucas@yahoo.com • Cláudia Grabois • Institucional Coordinator • Rosangela Berman-Bieler • Technical Consultant (Inclusive Development) • Cassuça Benevides • Technical Consultant (Communication)