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Critical what?-- discovering CDA

Critical what?-- discovering CDA. Alwin C. Aguirre alwin.aguirre@aut.ac.nz Institute of Culture, Discourse and Communication Auckland University of Technology. Taking It Like a Man. A blog:.

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Critical what?-- discovering CDA

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  1. Critical what?-- discovering CDA Alwin C. Aguirre alwin.aguirre@aut.ac.nz Institute of Culture, Discourse and Communication Auckland University of Technology

  2. Taking It Like a Man A blog: Sohail Karmani forwards the following question (from some person named tom nagy) to a newsgroup interested in Critical Discourse Analysis: "Is discourse analysis at the primative level of medicine 100 years ago when it could diagnose but not intervene successfully? If this is so, it would be critical to be aware of this dismal state of affairs.” tom nagy

  3. Karmani A blog: and he continues with his own point This is precisely the problem I have with CDA. As I see it, the whole thing is based on the self-serving assumption that society desperately needs a vanguard class of experts who can unravel the encoded messages in a given text that elude the dumb and stupid masses…Of course the whole thing (like other specializations in academia) is a total fraud! All you need all is a modicum of intelligence and a bit of critical awareness and anyone can unravel the "deep meanings" that reside in texts. The bottom line (as I see it) is CDA is embarrassingly straightforward stuff dressed up in layers and layers of self-serving unintelligible jargon. ‘Critical Discourse Analysis and why I fucking despise it’ Blog of Revelation

  4. What is CDA? • awareness of the seen and unseen connection of structures of power to discursive or communicative activities/events • hermeneutic-reconstructive and critical-dialectical theoretical • foundation “…is discourse analysis with an attitude”(van Dijk, 2001)

  5. Where did CDA come from? Marxism: ideology, hegemony Foucault: discourse, discursive formation, power Critical linguistics: ‘…linguistic meaning is inseparable from ideology’(Fowler & Kress 1979) CDA as a label: established in 1995 by Fairclough’s Critical Discourse Analysis: The critical study of language(Billig 2007)

  6. What does CDA actually do? Pioneers: Norman Fairclough: Three dimensions of a communicative event Ruth Wodak: Discourse-historical approach Teun van Dijk: Sociocognitive approach

  7. text production/consumption text discourse practice sociocultural practice What does CDA actually do? Norman Fairclough Communicative Events and Order of Discourse Communicative events (the particular) text discourse practice sociocultural practice The order of discourse (the general) interdiscursivity

  8. text production/consumption text discourse practice sociocultural practice power in new media/Internet What does CDA actually do? blogging as confession ‘Critical Discourse Analysis and why I fucking despise it’ lexical choice Sample analysis

  9. Why despise CDA? The ‘critical’ dilemma in CDA On the human ‘critical instinct’ (Chilton 2005) On CDA becoming itself an institution (Billig 2007, 2008) An established ‘brand’: critical orthodoxy Language of CDA practice: elitist CDA, alone, cannot change the world.

  10. Where now for CDA? A participatory framework? Focus on the other side of relations of power: resistance CDA and an ‘activist linguistics’ ‘calling for researchers to remain connected to the communities in which they research, returning to those settings to apply the knowledge they have generated for the good of the community and to deepen the research through expansion or focus’ (O’Connor 2007)

  11. References Billig, M. (2007). Critical discourse analysis and the rhetoric of critique. In G. Weiss & R. Wodak (Eds.), Critical Discourse Analysis: Theory and Interdisciplinartiy. New York, NY: Palgrave Macmillan. Billig, M. (2008a). The language of critical discourse analysis: The case of nominalization. Discourse and Society, 19, 783-800. doi: 10.1177/0957926508095894 Billig, M. (2008b). Nominalizing and de-nominalizing: A reply. Discourse and Society, 19, 829-841. doi: 10.1177/0957926508095898 Chilton, P. (2005). Missing links in mainstream CDA: Modules, blends and the critical instinct. In R. Wodak & P. Chilton (Eds.), A New Agenda in (Critical) Discourse Analysis. Amsterdam, The Netherlands: John Benjamins Publishing Co. Critical Discourse Analysis and why I fucking despise it. (2009, March 16). Retrieved from http://blog-of-revelation.blogspot.com/2009/03/critical-discourse-analysis-and-why-i.html Fairclough, N. (1995). Media Discourse. London: Edward Arnold. Foucault, M. (1972). Archaeology of Knowledge. London: Tavistock Publications. Fowler, R. & Kress, G. (1979). Critical linguistics. In R. Fowler, B. Hodge, G. Kress, & T. Trew. Language and Control. London: Routledge & Kegan Paul Ltd. O’Connor, P. (2007). Activist sociolinguistics in a critical discourse analyst perspective. In G. Weiss & R. Wodak (Eds.), Critical Discourse Analysis: Theory and Interdisciplinartiy. New York, NY: Palgrave Macmillan. van Dijk, T. (2001). Multidisciplinary CDA: A plea for diversity. In R. Wodak & M. Meyer (Eds.), Methods of Critical Discourse Analysis. London: Sage Publications Ltd.

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