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Leap into Innovation. 7 Cloud Facts You Can't Afford to Ignore. James Lambe Canadian Director, Google Enterprise. Why do cloud platforms matter?. ". By 2012, 20% of businesses will own no IT assets . ". ".
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Leap into Innovation 7 Cloud Facts You Can't Afford to Ignore James Lambe Canadian Director, Google Enterprise
Why do cloud platforms matter? " By 2012, 20% of businesses will own no IT assets. " " By 2015, 35% of enterprise IT expenditures for most organizations will be managed outside the IT department's budget. "
Worldwide IT Spending " …enterprise spending on public cloud services to grow from $91 billion worldwide in 2011 to $109 billion in 2012. By 2016, enterprise public cloud services spending will reach $207 billion. "
IT Spending Constrained Between 65% - 70% just to operate infrastructure Source: Gartner 2012
The Build Your Own IT Model • This is how businesses previously bought infrastructure • This is how Build-Your-Own models ship
What differentiates your organization? What your users see... Customers Value Generating Value, fame... Your App Services Code, libraries CDN, storage, OS, mail etc What IT has to do... Differentiating Network & Comms Networking, security, firewalls, DMZ etc Hardware Cost CPUs, Memory, Disks, Tape etc Physical hosting Electricity, cooling, physical security, fire protection etc
Making Google look easy is hard... Text bar
Cloud Computing at 'Google-scale' A Cloud is not a Cloud is not a Cloud... Unparalleled scale, speed and global reach. • over 72 hours of video uploaded every minute • more than 100 million gigabytes (100 petabytes) indexed • Entire internet every 30 minutes! • Best spell-check on the planet • Real time translation in memory. • 425 million active Gmail users • 250 ms average response time on billions of searches per day • global, secure, high performance private network
Cloud is about access to infinite compute power 1 2 Then Now
Mobile cloud is the fastest growing technology ever 1 3 US Smartphone Penetration 71% Feature Phones 50% Smartphones 29% Q4 '10 Q1 '11 Q2 '11 Q3 '11 Q4 '11 Q1 '12 Source: Nielsen Source: Nielsen
Mobile cloud is the fastest growing technology ever 1 3 52 July 2011 Mobile Platform Market Share (%) July 2012 42 33 27 21 9.5 5.7 3.6 Android Apple RIM MSFT 2013 Stats - Android 52.3, Apple 37.8%, BB 5.9%, MSFT 3.1% Source: Comscore
Mobile cloud is the fastest growing technology ever 1 3 Enterprises Adopting BYOD 95% of respondents saying their organizations permit employee-owned devices in some way, shape or form in the workplace – CISCO Study http://newsroom.cisco.com/release/854754/Cisco-Study-IT-Saying-Yes-To-BYOD
Social technologies transforming businesses Docs have gone social 1 4
Social technologies transforming businesses Email has gone social 1 4
Physical world is being recreated virtually 1 5 • >900,000 Sites • 12Billion Miles Driven • >1Billion Active Users • 10+Million Navigation Users • 1.6Million QPS!!!
"Faux clouds" confuse the market place 1 6 Private Cloud “Oracle Cloud: The Most Comprehensive Cloud on the Planet" Virtualization Hybrid Cloud Off-premise A Cloud is not a Cloud is not a Cloud...
Cloud revolutionizes IT procurement + budgeting 1 7 Traditional IT Cloud Perpetual Licenses 20% Maintenance Fees Client Access Licenses Enterprise Agreements Bundling Unneeded Products Deceptive Pricing Discounting Massive complexity Audits Monthly or Annual Licenses Scale up/ down as you go Simple and Transparent Pricing
Enterprise solutions From Google Google Apps for Business for Government for Education Cloud Services App Engine Cloud Storage Compute Engine Chrome Browser Devices Geospatial Maps Earth Maps Coordinate Search Appliance Commerce Search
Google brings the best of consumer web for businesses Business Features Administrative Controls Migration Tools 99.9% SLA 24x7 Support
Customer momentum you can't afford to ignore 120K+users 90K+users 88K+users 55K+users 50K+users 45K+users 36K+users 35K+users 35K+users 32K+users 30K+users 30K+users 24K+users 23K+users 20K+seats Over 5 Million Businesses Have Gone Google! 18K+users 17K+users 16K+users 12K+users 7K+seats
7 Cloud Facts You Can't Afford to Ignore 1. Consumer technology beating business technology 2. Cloud is about access to infinite compute power 3. Mobile cloud is the fastest growing technology ever 4. Social technologies transforming businesses 5. Physical world being recreated virtually 6. 'Faux Cloud' confuses the market place 7. Cloud revolutionizes IT budgeting + procurement
Thank You James Lambe Canadian Director, Google Enterprise jlambe@google.com