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Baltic 21 objectives for the development of sustainable tourism in the Baltic Sea Region Aira Andriksone Ministry of Economics, Latvia Member of Baltic 21 TOUTF and EC TSG 3rd AGORA Meeting LITHUANIA, 10-12 October 2006. International Tourism in Europe , 2005.
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Baltic 21 objectives for the development of sustainable tourism in the Baltic Sea RegionAira AndriksoneMinistry of Economics, LatviaMember of Baltic 21 TOUTF and EC TSG3rd AGORA Meeting LITHUANIA, 10-12 October 2006
International Tourism in Europe, 2005 Tourism has shown its extraordinary resilience and continued growth: • Despite of terrorist attacks, military conflicts, natural disasters, avian flu, increased oil prices, slow economicgrowth, strong Euro, intensified competition • Due to EU enlargement, development of emerging source markets, on-line travel, improved access (e.g.expansion of low-cost airlines), rising consumer’s confidence and protection
Tourism in BSR (1) • Tourism is a key economic sector with one of the strongest potentials for creating jobs and growth for the benefit and prosperity of the Baltic Sea Region • Tourism is booming in some BSR areas
Tourism in BSR (2) • Political, economic and technological changes have revealed an opportunity to make the BSR one single tourism mega-product with global potential
Tourism in BSR (3) • Tourism industry is standing at strategic crossroads • All different tourism stakeholders need to be interlinked and interdependent in the long term
Background (1) • Saltsjobaden Declaration (1996) - Baltic 21 (Baltic Agenda 21) • Berlin Conference on Biological Diversity and Tourism: - Berlin Declaration • International conference “Management for a Sustainable Coastal Tourism - a Contribution to Sustainable Development in the Baltic Sea Area” (Rügen, 1997): - Rügen Recommendations
Background (2) • Agenda 21 - Baltic Sea Region Tourism (1998) • International conference “Sustainable Tourism Development in Baltic Sea Region - Baltic 21 follow – up” (Riga, 1999): - Declaration - Concept “Blue Flags, Green Keys and Colourful Cultures’’
Background (3) • Indicators for the development of sustainable tourism in the Baltic Sea Region (2001) • Establishment of theBaltic 21 Tourism Task Force (2002) • Interreg IIIB Seed Money Application for AGORA project (2004) • AGORA project approved (2005)
Selectedreference documents (1) • HELCOM Recommendations • COM (2001) 665 – “Working together for the future of European tourism” • COM (2003) 716 – “Basic Orientations for the sustainability of European tourism” • COM (2006) 134 – “A renewed EU Tourism Policy: Towards a stronger partnership for European Tourism”
Selectedreference documents (2) • Basic guidelines for sustainable European tourism (European Parliament resolution) • Renewed EU Sustainable Development Strategy (European Council, 2006) • WTO-UNEP publication: Making Tourism More Sustainable: a Guide for Policy Makers
Agenda 21 –Baltic Sea Region Tourism (1) • Overall goal - to achieve a common understanding about the requirements of sustainable tourism in the Baltic Sea Region
Agenda 21 –Baltic Sea Region Tourism (2) Objectives: • To sustain a sound environment, to safeguard the recreational quality of natural and man-made landscape and to integrate natural, cultural and human environments • To promote and sustain the competitive quality and efficiency of the tourism business • To create satisfactory social conditions for tourists and the local population
Agenda 21 –Baltic Sea Region Tourism (3) Action areas: • National and regional tourism plans • Spatial and regional planning • Education, training and environmental awareness • Co-operation and networking in Baltic Sea Region
Agenda 21 –Baltic Sea Region Tourism (4) Action areas: • Environmental Management Systems • Support of sustainable tourism in urban and rural areas • Organising sustainable development of the Baltic Sea Region tourism as a high class destination • Co-ordinated use of available institutional and EU-resources and national funds
Agenda 21 –Baltic Sea Region Tourism (5) Stakeholders: • local population • tourists • providers of tourism services (hotels, restaurants, shops, tour programmes etc.) • tour operators • staff of enterprises
Agenda 21 –Baltic Sea Region Tourism (6) Stakeholders: • transporters of goods and passengers • organizations • authorities • environment (nature, built environment, culture, economy)
HELCOM (1) • Helsinki Commission (HELCOM) - Baltic Marine Environment Protection Commission • Main goal is to protect the marine environment of the Baltic Sea from all sources of pollution, and to restore and safeguard its ecological balance
HELCOM (2) • HELCOM - the governing body of the "Convention on the Protection of the Marine Environment of the Baltic Sea Area" (Helsinki Convention, 1992/2000)
HELCOM recommendations (1) • HELCOM Recommendation 21/3 (2000) ”Sustainable and Environmentally Friendly Tourism in the Coastal Zones of the Baltic Sea Area’’
HELCOM Recommendation 21/3, 2000 (1) • To base tourism development policy and plans for new tourist projects on the "GUIDELINES FOR SUSTAINABLE TOURISM IN THE BALTIC SEA AREA“ • All development, marketing and management of tourism should be based on the criteria of sustainability - it must be ecologically sound in the long term, economically viable, as well as ethically and socially equitable for the local communities and also be oriented on the objectives, principles and obligations of the Convention on Biological Diversity
HELCOM Recommendation 21/3, 2000 (2) • For the development of large scaled tourist projects be preceded by a spatial planning process and be incorporated into ICZMP • EIA or similar procedures be carried out, before realizing tourism infrastructure and tourism operations • All Contracting Parties work together and design bi - or multilateral transboundary strategies for environmentally friendly tourism development
HELCOM recommendations (2) • HELCOM Recommendation 24/10 (2003) ’’Implementation of Integrated Marine and Coastal Management of Human Activities in the Baltic Sea Area’’
HELCOM recommendations (3) • HELCOM Recommendation 15/1 (1994) ’’Protection of the Coastal Strip’’
Baltic Development Forum • Report ’’Tourism Development in the BSR. Creating Joint Policies as a Win-Win Scenario’’ (2004) • 2nd Round Table Meeting (2005): - a common vision, mission and objectives and establishment of think-tank (more formalised platform) are needed
Future of the BSR tourism • Only sustainable tourism has a prospects in the Baltic Sea Region • Baltic Sea Region has a wideopportunity to become an essential sustainable tourism destination
Thank you for your attention! Ministry of Economics 55, Brivibas Str., Riga LATVIA, LV-1519 Phone: +371 7013 056 (office) +371 26538 575 (mobile) Fax: +371 7280 882 E-mail: Aira.Andriksone@em.gov.lv http://www.em.gov.lv