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Why Johnny Can't Play: Creating Websites for Grown Ups. Misconceptions about Age Verification. Many websites offer Age “Affirmation” and call it Age Verification including large in Alcohol, Tobacco, even Twitter/Apple. Misconceptions about Age Verification. What the public thinks….
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Misconceptions about Age Verification • Many websites offer Age “Affirmation” and call it Age Verification including large in Alcohol, Tobacco, even Twitter/Apple Aristotle
Misconceptions about Age Verification • What the public thinks… • Perception is that access to iGaming for under age cannot be controlled, or restricted. Causes political fallout that supports non-gaming interests and PR issues for brand conscious gaming companies Aristotle
What is the Real Story about Age Verification and Johnny • European Approaches • Many tools to combat underage access • US Approaches • Nevada • New Jersey • Lotteries • Other Considerations • Good examples from other industries Aristotle
European Approaches Aristotle
Many Tools to Age Verification • Gold Standard in Age Verification is a risk based approach • Employ multi-level approach to respond to level of risk and the validity of the identity response • Financial service approach • Aristotle provides an integrated service that restricts access based upon a combination of technology, data resources, and risk based service offering Aristotle
State iGaming Age Verification • Age Verification in Nevada and New Jersey • Regulations and developing Regulations • Other States and Lottery Market Aristotle
Other Considerations • The Credit Card Accountability Responsibility and Disclosure “CARD” Act of 2009 and how impacts visibility of younger clients • Good because it limited access to credit for under 18; Bad because credit reference agencies have no visiblity • Consider other government data such as Drivers License and Voter data Aristotle
Other Considerations • “Soft Mark” from Credit Inquiry not so soft Credit impact for identity verification leaves an inquiry in name of casino or iGaming operating entity In Ireland this impacted borrowing limits for online gamblers Aristotle
Good Example from Tobacco • California Business & Professions Code §22963 requires internet sellers of tobacco products to attempt to ‘match the name, address, and date of birth provided by the customer to information contained in records in a database of individuals whose age has been verified to be 18 years or older by reference to an appropriate database of government records kept by the distributor, a direct marketing firm, or any other entity.’ • Federal PACT Act: verifying the information provided in sub-clause (I), through the use of a commercially available database or aggregate of databases, consisting primarily of data from government sources, that are regularly used by government and businesses for the purpose of age and identity verification and authentication. Aristotle
Integrity: Gold Standard in Online Age and ID Verification • World Class Customers • Verification of Adult Citizens in over 150 Nations • Sophisticated Multi-Level Approach to Age Verification • Datasets comprising of government issued & publicly available personal data and algorithmic analysis • Ten+ years of age and ID verification experience www.aristotle.com
Aristotle Integrity: Global Gold Standard for Identity and Age michael.bolcerek@aristotle.com www.aristotle.com