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The Research Process Step 1-4 IBC464

The Research Process Step 1-4 IBC464. International College http://library.spu.ac.th. Step 1-4. The broad problem area Preliminary data gathering Problem definition Theoretical framework. Step1:The broad problem area. 1 Observation a problem currently existing

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The Research Process Step 1-4 IBC464

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  1. The Research ProcessStep 1-4IBC464 International College http://library.spu.ac.th

  2. Step 1-4 • The broad problem area • Preliminary data gathering • Problem definition • Theoretical framework

  3. Step1:The broad problem area • 1 Observation • a problem currently existing • A situation requiring improvement • To find some answer empirically • The broad problem area would be narrowed down to specific issues for investigation after some preliminary data are gathered by the researcher.

  4. Step2:Preliminary data gathering(Literature review) • Types of data • Primary data • Secondary data • Nature of data to be collected • Background information of the organization • Managerial philosophy, company policies • Perception,attitudes,behavioral responses,client systems • Relevant surveys or research

  5. Step3:Problem definition • Or problem statement is a clear, precise, and succinct statement of the question or issue that is to be investigated with the goal of finding an answer or solution. • Ex.What are the components of “quality of life”?

  6. Step4: Theoretical framework • Is a conceptual model of how one theories or make logical sense of the relationships among the several factors that have been identified as important to the problem. • Then hypotheses can be developed • Variables • Dependent variable • Independent variable

  7. Variables • Dependent variable is the variable of primary interest to the researcher.The researcher’s goal is to understand and describe the dependent variable. • Independent variableis one that influences the dependent variable in either a positive or a negative way. Ex.The development of a successful new product influencesthe stock market price.

  8. Survey Research • http://www.socialresearchmethods.net/kb/survey.php • Types Of Questions • Survey questions can be divided into two broad types: structured and unstructured • http://www.socialresearchmethods.net/kb/questype.php • Question Content • http://www.socialresearchmethods.net/kb/quescont.php • Response Format • http://www.socialresearchmethods.net/kb/quesresp.php • Likert Scaling • http://www.socialresearchmethods.net/kb/scallik.php

  9. Research Design • http://www.waier.org.au/forums/2002/siragusa.html http://www.ccsr.ac.uk/methods/projects/posters/benchmarking.shtml

  10. Step 1 Problem definition

  11. Step 2: Hypothesis generation

  12. http://www.fao.org/docrep/W3241E/w3241e02.htm

  13. Levels Of Measurement And Scaling • http://www.fao.org/docrep/W3241E/w3241e04.htm#TopOfPage

  14. Probability SamplingA probability sampling method is any method of sampling that utilizes some form of random selection http://www.socialresearchmethods.net/kb/sampprob.php

  15. Levels of Measurement http://www.socialresearchmethods.net/kb/design.php

  16. Descriptive Statistics • Frequency distribution table formula for the standard deviation: http://www.socialresearchmethods.net/kb/statdesc.php Frequency distribution bar chart.

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