SMP International Poultry Expertise Centre (IPEC), S. Korea

1. SMP International Poultry Expertise Centre (IPEC), S. Korea Final report 13 Dec. 2016 • Mr. Jos Berkvens (Barneveld city) • Dr. Ferry Leenstra (WLR) • Mr. Bertus Bronkhost (PEC) • Dr. Xin-Ying Ren (WLR)

2. Report setup • Project Consortium • Project Timeline & milestones • Project Feasibility study trip • Conclusion & follow up

3. Project Consortium

4. Project Timeline & Milestones • 31 March granted • 19 April project kick-off meeting, with Skype Korean partners • 17 May & 7 July SMP IPEC small core team meetings to answer Korean partners questions & prepared ‘protocols of actions’ • 15 July updated Korean partners and call for actions • 21 July received Korean Parliament & MAFRA delegation visit, informed higher level decision maker about IPEC project • 16 Aug. briefed MinEZ the importance of IPEC for NL-KOR ties and Agri., Food Safety Collaborations • 26-28 Sept feasibility study trip to S. Korea, joining the economic mission led by MP Mark Rutte, successful discussion forum with Korean partners, details in later slides • 14th Oct. received Harim Group delegation visit WUR and PEC, signed MoU between PEC and Harim for training • 2 Nov. midterm SMP review • 13 Dec. final report

5. Project feasibility study field trip • 1. Joining Economic Trade Mission • Preparation of the mission with the Dutch ministry of economic affairs and the Dutch embassy in Korea • kick off, informed MP Mark Rutte about SMP IPEC project • During trade-mission closing dinner, called for both NL and KOR Ministerial support for IPEC • Contact with Korean embassy (in their initiative) about the results of the trade mission

6. Project feasibility study field trip • 2. IPEC seminar in Iksan

7. Project feasibility study field trip • 3. Results of the IPEC seminar in Iksan • Korean side face the same problems in poultry industry as the Netherlands • Every Korean party would like to work together to realize IPEC in Iksan region • But, without top-level ‘instructions’, no current Korean party is willing to take the lead for IPEC • A final report about the SMP project is written to inform the topsector and Dutch Ministry; this report can also be used by Iksan to report up to the Korean MAFRA; from both channels and maybe also Embassy helps, hope to get Korean top-down ‘instructions’ and support for IPEC • The report will also via the Korean embassy in The Hague be presented to the national authorities in Korea.

8. Project Visit Harim Group • 4. Harim Group (the biggest Poultry production and Food company in Korea) visit WUR & PEC • Called for WUR to set up a branch at Joenju University, to speed up NL way of golden-triangle collaboration • Signed MoU with PEC for a pilot e-learning/blended learning to be executed in Q1 and Q2 2017: 2 modules poultry training

9. Project summary • This SMP has built up a consortium necessary for IPEC project whole-chain approach • Feasibility study trip was a success, built up mutual understandings and common interests with Korean partners • Dutch Ministry, Mr. van Dam, Dutch Embassy in Seoul, are well informed about this project; MAFRA is also informed about the IPEC initiative; “Top-down” in S. Korea is utterly important • IPEC is an item in the common agenda of a Korean/Dutch steering group guarding the progress of the agreements during the trade mission • This SMP has prepared well and paved a good way for future global IPEC project

10. Project follow up Barneveld will lead from now on for global IPEC: • Start lobbying the most top-level decision makers in S. Korea for IPEC • Starting a pilot e-learning with Harim • Making short time results: • Website • Office/meeting room in Iksan • Setting up a working group with mandate • Evaluating and adapting the consortium to the outcome of the feasibility study • Preparing a PPS for implementation of attainable program parts

11. Thanks!