1 / 8

Launch a Terrible Business Idea

Launch a Terrible Business Idea. 24 Sept 2014. Welcome to Inkomoko . We provide business development services for Rwandan SMEs. Business plan development Mentorship Courses and training Strategic consulting Marketing and branding Access to capital leasing fund.

keelie-barron
Download Presentation

Launch a Terrible Business Idea

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Launch a Terrible Business Idea 24 Sept 2014

  2. Welcome to Inkomoko We provide business development services for Rwandan SMEs. • Business plan development • Mentorship • Courses and training • Strategic consulting • Marketing and branding • Access to capital leasing fund

  3. Plan for tonight’s Meet-up • In teams, come up with a terrible business idea (10 mins) • Formulate a business plan for it (45 mins) • Group presentations and Q/A (30 mins) • Select a winner – the worst is the best! (10 mins) • Closing and reflections

  4. The World Is Full of…

  5. What makes a “bad” business idea? • Product is dangerous or illegal • A market doesn’t exist • The idea can be replicated by others easily • ? • ? • ?

  6. Business plan components • Idea or Product • Key differentiators for your company • Team • Market Analysis (target customer, size of market, pricing strategy, competitors) • Marketing (how you’ll find customers) • SWOT • Financial/Revenue Projections YOU SHOULD KNOW WHY THIS IDEA IS TERRIBLE!

  7. What makes a bad business idea? • Product is dangerous or illegal • A market doesn’t exist • The idea can be replicated by others easily

  8. “The best ideas come as jokes. Make your thinking as funny as possible.”- David Ogilvy, 1962

More Related