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Smart Ideas. Solution Based. Working for You. Welcome. Beating the Competition -. K-12. K-12 Products. Brian Anundsen, K-12 Product Manager 920-468-2723. Todays Agenda. Intellect Uniframe 360. Intellect ™. It’s a Smart Thing!. Intellect Enhancements. Compact Double Entry

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Welcome

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  1. Smart Ideas. Solution Based. Working for You. Welcome Beating the Competition - K-12

  2. K-12 Products • Brian Anundsen, • K-12 Product Manager • 920-468-2723

  3. Todays Agenda • Intellect • Uniframe • 360

  4. Intellect™... • It’s a Smart Thing!

  5. Intellect Enhancements • Compact Double Entry • Introduced to accommodate smaller footprint requirements • Replaces tablet arm chair • Smaller footprint than standard Double Entry with all the same features

  6. Intellect Enhancements • Mold – In – Place Laminate • Eliminates groove in current laminate desks • Provides seamless transition between laminate and top • Improves appearance of solid colors

  7. New Competitors – How do we beat them? • Virco Zuma • Cantilever - Intellect™ • Four Leg – DuraStack™ • Zergo - 360˚® Cantilever Four Leg Zergo

  8. Beating the competition • ZCANT • Strengths • Aesthetics • Colors (16 choices) • Weaknesses • Only avail. In one size • Limited frame colors (3) • Weak round tubing • Rear glides split easily

  9. Beating the competition • ZDESK • Strengths • Top Options • Hard plastic • Laminate plywood • Laminate particle board • Weaknesses • Only avail. In one size • Weak round tubing • Front glides are removable • Pencil groove

  10. Uniframe® Cafeteria Tables

  11. Uniframe® Cafeteria TablesWhat makes us different? • Perfect Edge • 12” glide

  12. Uniframe® Cafeteria Tables • Continual Improvements • Increased length of Torsion Driver bushing • Hardened clevis pins • Increased fasteners from 4 to 8 on poly and bench seats

  13. Uniframe® Convertible Bench • Available Model Options • Top: Walnut, Maple, White Silica • Edge: Vinyl Bullnose • Frames: Black

  14. Uniframe® Convertible Bench Sell Sico: $ 350 Virco: $ 325 Midwest: $ 305 Palmer Snyder: $ 300 Mitchell: $ 295 KI: $ 225 Prices include 15% dealer mark up • Pricing & Positioning • Price comparisons • Ships KD • 10 min. assembly per table once knowledgeable

  15. Uniframe® Convertible Bench • Operational Demonstration • Bench • Table • Nested • Ganging feature

  16. Cafeteria Tables…..Who are the competitors! • Sico • Virco • Midwest • Palmer Snyder • Mitchell

  17. Introducing 360˚® • There is nothing like it on the market today!

  18. Introducing 360˚® • Designed to • Improve space utilization. • Enhance teacher creativity. • Promote collaborative learning.

  19. Introducing 360˚® • Product Highlights • Patent Pending rollers • One size fits all • Comfortable maple seat • Three top sizes

  20. 360˚® Beta Site Update • Improved seat bushings • Improved table bushings • Reduced work surface to 24” x 24” from 26” x 26” • Increased size of table spider • Added inserts to the work surface • Redesigned roller housing. • No floor marking issues!!!

  21. Beating the competition • ZERGO • Strengths • Seat color choices • User adjustable belly room • Weaknesses • Top height is fixed • Frame is on glides, not wheels • Limited book storage • Unappealing, traditional sled base design

  22. 360˚® Marketing Collateral • Sell sheet

  23. 360˚® Marketing Collateral • Price List

  24. 360˚® Marketing Collateral • Room configurations guide

  25. 360˚® Marketing Collateral • Order acceptance 2/21/05 • Brochure complete by 3/04/05 • Rep samples to ship 4/18/05 • PSD1 6/13/05 • Leadtime 14 weeks • Project samples available on request

  26. Smart Ideas. Solution Based. Working for You. Beating the Competition, K-12 • Product Features • Product Quality • Warranty – Life Cycle Costing 2

  27. Thank You WORKING FOR YOU

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