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Establishing the Value of a Learning Organization. October 1, 2013. Laura Gonzalez Director, Program & Evaluation. WHAT: Establishing the Value of a Learning Organization. ASTD’s 2012 State of the Industry Report Organizations committed to learning and development
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Establishing the Value of a Learning Organization October 1, 2013 Laura Gonzalez Director, Program & Evaluation
WHAT:Establishing the Value of a Learning Organization ASTD’s 2012 State of the Industry Report • Organizations committed to learning and development • U.S. organizations spent $156.2 billion • Per-employee spend decreased by 4 percent • Average direct expenditure per employee increased from $1,228 in 2010 to $1,182 in 2011 • Learning hours per employee remained relatively stable at 30.5 hours • Organizations paid more for each hour of learning content used per employee
WHAT: Establishing the Value of a Learning Organization Future Trends for Learning • New technologies • Virtual work arrangements • Speed of preparation and delivery • Use of multiple delivery methods • Capture and share intellectual capital • Gamification Will the things above require an investment? Are you funded?
WHAT: Establishing the Value of a Learning Organization When it is time to “Cut the Budget,” is this your organization? Learning organizations can sometimes seem like an easy target, especially if you sit in Human Resources. Do you want decision makers to zero in on you because you have the largest budget, or have them recognize the value you bring to the organization?
WHEN:Establishing the Value of a Learning Organization Performance Relationship Map Operational Results On-the-Job Performance Should Should Causal Linkage Gap Gap Is Is Causal Linkage Environmental Factors Impacting Performance External CausesInternal Causes *From Performance Consulting: Moving Beyond Training, Robinson & Robinson, 1996
Operating Principles WHEN: Establishing the Value of a Learning Organization • Put in place solutions that are based on needs & causes, not habit, and are tailored to the requirement & context • Implement solutions that make sense to employees • The result: systems that advance the individual & the organization – not quick fixes • Thrive by establishing long-term relationships with your clients • Measure your results and use the data • Remember first and foremost, you should be Business People supporting Business People
WHERE:Establishing the Value of a Learning Organization • Everywhere • Be Prepared • Speak of Your Successes • Use Client Testimonials • Brand Your Organization
HOW: Establishing the Value of a Learning Organization • Get metrics in place • Efficiency Measures • Internal • How does the learning org stack up against the industry? • Effectiveness • External • What impact are you having on the client’s business? • Revenue, Cost, Customer Satisfaction, Employee Satisfaction • He/she with the data wins • Engage in dialogue and sharing of points of view regarding data
Provide “Transparency” to the Business!Stop pulling the rabbit out of the hat! HOW: Establishing the Value of a Learning Organization Is what you do a mystery to your clients? Do they understand you? Do you understand them?
HOW: Establishing the Value of a Learning Organization • Get metrics in place • Efficiency Measures • Internal • How does the learning org stack up against the industry? • Effectiveness • External • What impact are you having on the client’s business? • Revenue, Cost, Customer Satisfaction, Employee Satisfaction • He/she with the data wins • Engage in dialogue and sharing of points of view regarding data
Know Your Cost to Build and Efficiency Measures HOW: Establishing the Value of a Learning Organization
Know How You Stack Up Against the Industry HOW: Establishing the Value of a Learning Organization
HOW: Establishing the Value of a Learning Organization Basic Operational Metrics (The Old “Bodies in Seats”)
HOW: Establishing the Value of a Learning Organization • Get metrics in place • Efficiency Measures • Internal • How does the learning org stack up against the industry? • Effectiveness • External • What impact are you having on the client’s business? • Revenue, Cost, Customer Satisfaction, Employee Satisfaction • He/she with the data wins • Engage in dialogue and sharing of points of view regarding data
HOW: Establishing the Value of a Learning Organization Measure the impact of your learning solutions to your clients’ businesses • Redesign of solution led to faster Time to Proficiency • Launch of Distance Learning Delivery solution reduced travel expense • Sales improved • Customer service improved The four drivers of business: • Revenue • Cost • Customer Satisfaction • Employee Satisfaction
WHY:Establishing the Value of a Learning Organization • Shows the business you operate like they do • He/she with the data wins • Builds learning advocacy within your company • Makes requests for funding easier because you have credibility • Makes requests for additional resources easier because you have the data to support it • Gets your business leaders to think of you as essential, not expendable • Runs your Learning Organization like it is a Business!