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Win Startup Weekend. How to make $25,000 of startup funding in 54 hours. Who do you think you are, buddy?!?. Robert Aylesworth Project Manager by day Founder of Mole Shopper, a mystery shopping mobile app company ( moleshopper.com ). Yeah, so what?. All we did was win 1 st Place finish
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Win Startup Weekend How to make $25,000 ofstartup funding in 54 hours
Who do you think you are, buddy?!? • Robert Aylesworth • Project Manager by day • Founder of Mole Shopper, a mystery shopping mobile app company (moleshopper.com)
Yeah, so what? • All we did was win • 1st Place finish • All 5 judges top pick • What we won • $5,000 funding from Startup Orange County • Chance to compete for another $10,000 in funding • Access to the UCF Venture Lab • $10,000 web development and social media management from Pro2Go Designs • 2 months of legal services from the Entrepreneurship Law Firm • $500 Credit from VoiceBunny • Subscription to Startup Threads
Startup Weekend Format • Pitchfire • Vote • Build a team • Execute • Final Pitch
Pitchfire • 60 seconds to sell your idea • Come with an idea ready to pitch • Do what you know • Write out and practice your pitch before you get to the event • 60 seconds goes by fast, so don’t try to say everything • Hook ‘em • Describe the idea • Ask for help from people you need
Get the best team • You have to sell the best people in the room on why they want to join you • The person pitching should have significant experience in the industry • The scope must be reasonable to accomplish steps within the weekend • Potential team members must be given a “picture” of what your potential product/business might look like at the end of the weekend and in the near future • Designing/developing the product should sound like fun • Potential Team Members = Votes!
Win the Vote, Win the Weekend • Attendees vote on their favorites during 30 minutes of networking • Mix with the crowd and find out what they can do • Look for people who you need on your team • Pay attention to the votes and do what it takes to make it through (beg if you have to!)
Get to Work! • As soon as you have a team, start building! • Decide on roles quickly • Get your tech setup out of the way Friday night. • Use Mentors • Grab them when you get stuck • Show them what you’ve got, Ask them for input • Remember, they know more than you do • Take a break if you are getting too much input • Stay on schedule • Decide and move on • All of your effort should be focused on the judging criteria
Final Pitch • 4 minutes + 1 minute of Q&A • The hook – what’s the problem? • Brief product description • What’s the opportunity? • How are you different? • How do you make money? • Know the judges and pitch to them • Practice, practice, practice • At least 2 hours (lunch - dinner Sunday) • Make sure your slides& demo work completely offline • Promptr - iPad teleprompting app (www.pixil.info)
Startup Weekend in the Real World • Startup Weekend is as real as it gets • The mentors do this for a living. • The pitch is a shortened version of what you would show to a VC firm. • VCs don’t care about how great you think your idea is or how cool your tech is, they care how you will make them money. • Our mentors told us we sucked many times (politely!). We had to take criticism and adapt, but above all keep moving.
Upcoming Events • VenturePitch Orlando • May 22nd • venturepitchorlando.com • Startup Weekend Atlanta • April 20th • atlanta.startupweekend.org • Startup Weekend Orlando • 6 – 12 months • orlando.startupweekend.org
Team Thanks • Robert & Alicia Aylesworth, • Mole Shopper (moleshopper.com) • Nick Mohnacky, Marketing Lord • Owner – Pixil.info (check out Promptr in the App Store!) • Craig Finch, Documentation Wizard • Research Associate - Stokes Advanced Research Computing Center at the Institute for Simulation and Training at UCF • Trevor Meyer, Development Evil Genius • Development Consultant • Mike Soule, Database Fiend • Product Development Manager – EZYield • Mario Musil • Attorney – The Musil Law Firm
Contact • robert.w.aylesworth@gmail.com • Slides at WinStartupWeekend.com