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The Power of Information

Learn how Google PowerMeter provides real-time energy data to save energy, cut emissions, and empower users for a sustainable future. Understand the business model, privacy, and security measures taken for user protection.

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The Power of Information

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  1. The Power of Information Dan Reicher National Town Meeting on Demand Response and Smart Grid July 13, 2009 Washington, D.C.

  2. “The future is not what it used to be.” Paul Valery French Writer (1871-1944)

  3. Rahm Emanuel White House Chief of Staff “A crisis is a terrible thing to waste” 5

  4. The Elements of Success TECHNOLOGIES Sustainable Energy Future POLICIES FINANCE

  5. McKinsey & Co., A Cost Curve for GHG Emissions

  6. Work in Progress E.T Meets I.T

  7. Smart grid future Renewable Source Transmission Smart Home Plug-in Vehicle

  8. Challenge and Opportunity "If you cannot measure it, you cannot improve it."  — Lord Kelvin 10

  9. Once a month: That’s all she wrote Consumers receive home energy information via monthly bill – data is inaccessible, offline and not very useful Utility Google Confidential and Proprietary

  10. You expect more in the grocery store…. 12

  11. Google PowerMeter Launched • A free Google gadget that shows consumers their home electricity use on a laptop or other internet connected device • Google PowerMeter receives its data from a smart electric meter or other home energy monitoring device • Announced development of the technology in February and have tested it with Google employees • Launched partnerships with 9 utilities to test the technology with a small group of customers --- expanded roll-out later this year • Also announced a partership with Itron, a leading smart meter company that is helping utilities integrate with Google PowerMeter

  12. 14

  13. Google PowerMeter

  14. Our Initial Partners 17

  15. Business Model, Privacy and Security Business model • A project of Google.org, Google’s philanthropic arm • Help users save energy and cut carbon emissions • Free service • Privacy • Opt-In Only: customer consent required • Customer can unenroll and/or delete data at any time • No personally identifiable information transferred between the Utility and Google • Security • PowerMeter uses Google common infrastructure • Transmission of data between partners and Google is done over HTTPS • Each session between utility and Google authenticated 18

  16. Path to energy savings Demand Response, Dynamic Pricing, Smart Devices Efficiency Investments Energy Information 5-15% Savings ??? >15% Savings 19

  17. One Googler's experience with home energy monitoring 

  18. Smart grid consumer policies Provide consumers access to energy information • Accelerate smart meter deployment • Give consumers access to smart meter data • Strive for real-time feedback • Turn information into action • Ensure openness and interoperability • Open standards to encourage innovation and consumer choice • Maintain privacy and security • All consumer data kept private unless consumer grants third-party access 21

  19. ARRA $4.5B smart grid funding Recommendations: • Focus on engaging and empowering consumers • Advance White House goal for 40 million smart meters • Support openness and interoperability • Support large commercial deployments • Align with other stimulus funding where possible 22

  20. RechargeIT: Electrifying Transportation

  21. Objectives • Seed innovation • Demonstrate technology • Inform the debate • Stimulate market demand

  22. Google Driving Experiment Results

  23. RE<C: Renewable Electricity Cheaper than Coal

  24. Develop renewable energy cheaper than coal • Conduct targeted R&D with Google engineers • Support external R&D projects at universities and labs • Invest in breakthrough technology companies ($45m to date) • Address policy barriers and increase access to information

  25. Synergy: Plug-in Vehicles, Renewable Energy and Smart Charging • Issue #1:The Administration has a goal of 1M plug in vehicles on the road by 2015. How will we charge millions of vehicles without creating problems for the grid? • Issue #2:Grid operators are incorporating increasing intermittent renewables. How can they keep generation and load in balance without creating problems for the grid? • Response:Coordinated control of the recharging of millions of vehicles can provide valuable services to the grid, while still meeting the needs of drivers.

  26. Google Smart Charging Demonstration • Fleet of eight plug-in Priuses • Prototype aggregation system and vehicle dispatch algorithms • Real time dispatch commanded from grid operator data Conventional Charging Smart Charging Charge Current Battery charge state, % ~4 hours ~8 hours Smart charging is generally slower than conventional charging, but driver still gets full charge by morning

  27. CHINA!

  28. Thank you!

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