1 / 36

WHY SOCIAL MEDIA IS ESSENTIAL AND HOW NON-PROFITS CAN EMBRACE IT

WHY SOCIAL MEDIA IS ESSENTIAL AND HOW NON-PROFITS CAN EMBRACE IT. Doug van Spronsen for Kontent Creative. WHAT IS SOCIAL MEDIA ?. WHY BOTHER?. NON-PROFITS + SOCIAL MEDIA. BEING EFFECTIVE. WHAT IS SOCIAL MEDIA?. WHAT IS SOCIAL MEDIA?.

kirk
Download Presentation

WHY SOCIAL MEDIA IS ESSENTIAL AND HOW NON-PROFITS CAN EMBRACE IT

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. WHY SOCIAL MEDIA IS ESSENTIAL AND HOW NON-PROFITS CAN EMBRACEIT Doug van Spronsen forKontent Creative

  2. WHAT IS SOCIAL MEDIA? WHY BOTHER? NON-PROFITS + SOCIAL MEDIA BEING EFFECTIVE

  3. WHAT IS SOCIAL MEDIA?

  4. WHAT IS SOCIAL MEDIA? TOOLS THAT HELP PEOPLE EVERYWHERE TO CONNECT IN REAL TIME, ENGAGE IN REAL CONVERSATIONS, AND SHARERELEVANT INFORMATION WITH EACH OTHER

  5. WHAT SOCIAL MEDIA ISNT. Photo Credit jere.bere12

  6. QUICK AND EASY YOUR ENTIRE ONLINE STRATEGY THE ULTIMATE FUNDRAISING TOOL JUST A PROMOTIONAL TOOL WHAT SOCIAL MEDIA ISNT.

  7. QUICK AND EASY YOUR ENTIRE ONLINE STRATEGY THE ULTIMATE FUNDRAISING TOOL JUST A PROMOTIONAL TOOL WHAT SOCIAL MEDIA ISNT.

  8. MARKETING ONLINE SOCIAL MEDIA TACTICS VS STRATEGY

  9. QUICK AND EASY YOUR ENTIRE ONLINE STRATEGY THE ULTIMATE FUNDRAISING TOOL JUST A PROMOTIONAL TOOL WHAT SOCIAL MEDIA ISNT.

  10. “@ARMANO RAISED $14,000 IN ONE DAY ON TWITTER!”

  11. QUICK AND EASY YOUR ENTIRE ONLINE STRATEGY THE ULTIMATE FUNDRAISING TOOL JUST A PROMOTIONAL TOOL WHAT SOCIAL MEDIA ISNT.

  12. SOCIAL MEDIA IS A CONVERSATION Photo Credit angelfrits

  13. Photo Credit jontintinjordan

  14. 1 WELL, YOU HAVE TO... 2. 3 4

  15. 1 YOU HAVE TO... Source: Primal Media

  16. TWITTER.com 1 YOU HAVE TO... Source: Compete

  17. 1 WELL, YOU HAVE TO... 2 FOSTER TRANSPARENCY. 3 4

  18. 2 FOSTER TRANSPARENCY.

  19. REAL PEOPLE MARKETING/FUNRAISING 2 FOSTER TRANSPARENCY.

  20. REAL PEOPLE REAL CAUSES 2 FOSTER TRANSPARENCY.

  21. 1 WELL, YOU HAVE TO... 2 FOSTER TRANSPARENCY. 3 GAIN A NEW AUDIENCE. 4

  22. 200 million members 20 million visits/month 76 million visits/month 3 GAIN A NEW AUDIENCE.

  23. 1 WELL, YOU HAVE TO... 2 FOSTER TRANSPARENCY. 3 GAIN A NEW AUDIENCE. 4 CONTROL YOUR BRAND

  24. 4 CONTROL YOUR BRAND Photo Credit rxyrolla

  25. 4 CONTROL YOUR BRAND

  26. WHAT ARE PEOPLE SAYING? REACT QUICKLY RESPOND WITH TRANSPARENCY 4 CONTROL YOUR BRAND

  27. BE CONSISTENT BE AUTHENTIC BE DEFINED BE INTERESTING GIVE & TAKE

  28. BE CONSISTENT BE AUTHENTIC BE DEFINED BE INTERESTING GIVE & TAKE

  29. BE CONSISTENT BE AUTHENTIC BE DEFINEABLE BE INTERESTING GIVE & TAKE

  30. BE CONSISTENT BE AUTHENTIC BE DEFINED BE INTERESTING GIVE & TAKE

  31. BE CONSISTENT BE AUTHENTIC BE DEFINED BE INTERESTING GIVE & TAKE

  32. WHAT ARE THE TOOLS? photo: beautyinmetal

  33. CONTENT UTILIZE “ALL” PLATFORMS

  34. AUTOMATE & OPTIMIZE

  35. LEARN THE LANGAUGE

  36. FOUR GREAT RESOURCES

More Related