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Understanding Korean Business Culture: Key Aspects & Practical Advice

Explore the essentials of Korean culture and the nuances in the Korean business environment. Gain insights into first impressions, hierarchy, preserving face, and more at the Korean Cultural Center in Brussels. Discover the significance of bowing, vertical relationships, respect for elders, table manners, dealing with criticism, and maintaining harmony in business dealings.

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Understanding Korean Business Culture: Key Aspects & Practical Advice

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  1. Culture in the Korean business environment Lidia Iancu Korean Cultural Center Brussels

  2. Outline • KCC – window on Korea for the EU • Essentials of Korean culture • Cultural Differences in Korean business environment

  3. Korean Cultural Center Brussels • An institution with European vocation • Facilities • Numerous cultural activities

  4. Highlights of Korean culture

  5. Culture in the Korean business environment A. First impression • Greeting = bowing • Vertical structure of relationships – use titles

  6. Culture in the Korean business environment B. Hierarchy • Traditional society • Showing respect to one’s elders: • General manners • Table manners

  7. Culture in the Korean business environment C. Preserving face • The rules of accepting/refusing a deal • Criticism and praise • Use euphemisms

  8. Thank you!

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