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Welcome. Acknowledgements Introductions Logistics Today’s Agenda. Here’s What’s True. We Feel Good About:. Delivered 11 In person Programs (worth 16.5 CCEUs) Delivered 12 virtual programs (worth 12 CCEUs) Programs generally well attended and most got good marks
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Welcome Acknowledgements Introductions Logistics Today’s Agenda
Here’s What’s True We Feel Good About: • Delivered 11 In person Programs (worth 16.5 CCEUs) • Delivered 12 virtual programs (worth 12 CCEUs) • Programs generally well attended and most got good marks • Non Profit Legal Status Approved • Fully Chartered Chapter of the ICF • Committed Board and volunteers working to make MCA better • Collaboration with other chapters & organizations
ICF Chapter Benefits CCEU Credits Standards and Ethics Leadership Development Collaboration & Support Research and Trend Data World's Largest Coach Organization
Here’s What’s Also True We Are Concerned About: • Financial stability • Member retention • Brand perception and relevance
We recognized the need to strengthen MCA and to • Objectively evaluate what’s working and what’s not • Run MCA like a business in order to be sustainable • Put metrics in place that inform our decisions
Why We Exist MCA exists to create an inspiring and innovative community of up & coming and successful coaches committed to professional excellence.
Who We Serve MCA serves up & coming and successful coaches who are actively growing personally and professionally, and integrating knowledge to improve or broaden their work. We serve coaches who are committed to giving back to and growing the profession.
How We Serve • We operate with Vision • We are committed to high-quality programming for coaches that promotes an inspired community, engaged coaches, and meaningful experiences • We bring awareness of current trends and provide continuing development, and the environment to connect with peer coaches. • We challenge our members to be their best. • We leverage our affiliation with ICF to ensure our members are up to date with best practices of the global coaching community. • We have active volunteers that have fun, set goals, measure progress and stay committed to building MCA.
MCA Vision We are an inspiring and innovative community of successful coaches committed to professional excellence and making a positive difference in our world.
MCA’s Strategic Goals Offer High Quality Programming Revitalize & Elevate our Brand Presence Ensure Association Sustainability Revitalize Membership
Offer High Quality Programming Engage, Inspire and Educate our up & coming and experienced members at the highest level. Bring experienced coaches back into the fold and attract more internal & business coaches to MCA. Develop programming to meet the needs of multiple segments of our membership.
Revitalize and Elevate Our Brand Presence Enhance our position & reputation in the marketplace. Build trust and credibility with coaches and key stakeholders
Ensure Association Sustainability Monitor Key Metrics Generate New Revenue Build Reserves Improve Leadership Succession and Transition
Revitalize Membership Attract New Members Bring Back Former Members Retain Members Long-Term. Stabilize and Increase Membership Revenue.
March Member Survey We need to hear your voice We’ll tell you what we learn We’ll act on what you tell us
Summary MCA Vision We are an inspiring and innovative community of successful coaches committed to professional excellence and making a positive difference in our world. MCA Strategic Goals 1. Offer High Quality Programming 2. Revitalize and Elevate our Brand Presence 3. Ensure Association Sustainability 4. Revitalize Membership