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Popvision Coop. a R. L. Overview and company presentation

Popvision Coop. a R. L. Overview and company presentation. www.popvision.com. May 2008. Popvision was born as a spinn-off. Story. Popvision is a small innovative company which was born in 2004 as a technical spin-off of the online marketing team of lastminute.com Italy.

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Popvision Coop. a R. L. Overview and company presentation

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  1. Popvision Coop. a R. L. Overview and company presentation www.popvision.com May 2008

  2. Popvision was born as a spinn-off Story Popvision is a small innovative company which was born in 2004 as a technical spin-off of the online marketing team of lastminute.com Italy. Initially it provided services for the tourist ecommerce and then it extended the services to innovative communication methods: viral marketing, product placement, advertising in video games and mobile phones. This thanks to the professionalism of its team , the financial help or lastminute.com and the support of the European program for young entrepreneurs.

  3. Italian leader in its business niches Actual Based in Milan and Turin, today Popvision counts 12 employees and it’s a leading provider in its innovative business niches: • First Italian product placement agency. Provides marketing and pre-production services for the European movie industry. Partnership with Media program of Eu. • Leader for the distribution of tourist products between online e-commerce and offline shops. Build the online to offline distribution for lastminute.com and now replicating with Tui group

  4. Constant business development Development Popvision is constantly developing and exploring new services. From our minds and labs recently: • Streaming project of movie making-off to provide pre-lounch communication. • Search Engine Optimization and Management for key customers • Viral marketing • Extension of product placement services in Tv and Gaming platforms

  5. Edge marketing and “killer applications” provider Services • Product placement and positioning in European movies, Italian Tv and Gaming platforms • Distribution services for tourist business. Travel agency network building to support offline sales of tourism e-commerce • SEO, SEM Search engine optimization and management • Online business development : cross marketing and viral marketing • Content management systems and Crm • Online Roi and campaign management • Image and talent management services with owned Fashion Up model agency

  6. Osvaldo Mauro. Executive Manager. Formerly lastminute.com Rosella Gioffrè. Marketing Manager. Formerly MediaSalles, Europanet Movie Davide DiRienzo. Tourism business Manager Key team members

  7. Movie and entertainment business Customers • Media Salles Milan. Developer of projects within the “European Media Programme” • Europanet. Producer of Movies making off • Cineuropa. Streaming portal and production • Nivea customer of Fashion Up models , owned by Popvision • AdImaging distribution • Felce Azzurra cosmetic brand , customer of Fashion Up

  8. Online tourism business Customers • Tui. The multinational group leader in European turism business. Tui is the owner of Thomson (Uk), First Choice, Tui Fly , hotel chains etc • Lastminute.com. Part of Sabre group is the leading company in e-commerce for tourist and entertainment business • Viaggiare group. A fast growing Italian tourism company • Ristoclub. The online portal for restaurant booking

  9. Popvision is a fast growing small business company which have: great talents business history technology & productsconnections financial stability to act as partner or supplier for innovative corporate business development. www.popvision.com Summary

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