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Innovation Quest Elevator Pitch Competition

Innovation Quest Elevator Pitch Competition. Your Pitch. Combining the elements of this class into a pitch

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Innovation Quest Elevator Pitch Competition

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  1. Innovation QuestElevator Pitch Competition

  2. Your Pitch • Combining the elements of this class into a pitch [company name] will provide [products/services from your product/service vignettes] to the Cincinnati coffee market. The market for coffee is roughly a [market sizing info on revenues] business nationally – [market sizing info on revenues] in Cincinnati alone. [company name] will target [customer segments from customer vignettes] initially. [customer segments from customer vignettes] want [information on wants/needs and preferences from customer vignettes], and existing competitors in this market do not provide [information on weaknesses from competitor profiles]. [company name] will address this market by [information on how you will differentiate yourself from competitor profiles, market positioning maps, and market needs assessment]. We estimate revenues will grow from [information from your financials] over the course of 5 years, for a CAGR of [I will help you calculate this]. We are actively in touch with beta customers and potential partners, and with proper funding we are in a position to launch this venture later this year. • CAGR = Compound Annual Growth Rate = (Ending Value/Beginning Value)(1/# of years) – 1 • See materials on Blackboard for additional suggestions

  3. Brochures, Samples, & Posters • Brochures with company logo/graphics, pitch, management team summaries, & contact info • Sample/prototype if you have one • 2’ x 3’ poster with hard backing • Exhibits • Customer Vignettes • Product/Service Vignettes • Competitor Profiles • Market Positioning Maps • Highlights of Financials

  4. Format • The competition will be spread out across a number of tables in rooms 608 & 690, and it will run from 6-9pm April 2. Please arrive early to get set up at your table (first come, first served). One member of each team will stay at the table to pitch your venture to judges who will visit your table. The other team members will circulate and act as judges. There will also be several faculty & industry judges circulating as well. • 60 sec. to pitch your venture. If you capture judges’ attention, they can stay longer. Judges not required to visit all of the tables. • Judges will rate ventures subjectively based on their own criteria, then pick their favorite (see draft tracking sheet). Faculty/industry judges’ votes may count for more to counterbalance students’ conflict of interest, but student votes do count (I don’t know exact balance – Tom’s call).

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