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IAB’s Internet Key figures.be October 2004. Introduction. Purpose of this document is To gather figures from existing surveys To put these figures in a timeline To provide the market with basic, reliable & up to date figures on the Internet’s position in Belgium Figures are coming from
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Introduction • Purpose of this document is • To gather figures from existing surveys • To put these figures in a timeline • To provide the market with basic, reliable & up to date figures on the Internet’s position in Belgium • Figures are coming from BIM (InSites) - NetSurf (INRA) - Heliview (ISPA) - Cyberscan (Fastbridge) PMP & Metriweb (CIM) - DNS Belgium - European Commission - IAB Belgium • Disclaimer All these surveys do not always have the same methodology or the same issue date. Nevertherless, we compared them in order to get a « Big picture » of today’s Internet position
Summary • Connexions • Domain names • Audience • Advertising investments • Controlled Websites • E-Commerce
2004 BIM = May PMP 2003/2004 Universe NetSurf: 15+ Universe PMP: 12+ Universe Cyberscan: 15+ Universe BIM: 15+
2004 BIM = May PMP 2003/2004 Universe NetSurf: 15+ Universe PMP: 12+ Universe Cyberscan: 15+ Universe BIM: 15+
2004 BIM = May PMP 2003/2004 Universe PMP: 12+ Universe BIM: 15+
2004 BIM = May PMP 2003/2004 Universe PMP: 12+ Universe BIM: 15+
Credits • Internet connections: ISPA with Heliview • Domain names: DNS Belgium • Internet audience: PMP (CIM), NetSurf (INRA), BIM (InSites), Cyberscan (Fastbridge) • Internet profile: PMP (CIM), BIM (InSites), • Advertising expenditures: IAB/CIM • Controlled websites: Metriweb (CIM) • E-Commerce: BIM (InSites), Eurobarometer (EU)
Contacts • CIM - http://www.cim.be • DNS Belgium - http://www.dns.be • Fastbridge - http://www.fastbridge.be • Heliview - http://www.heliview.be • IAB - http://www.iab-belgium.be • INRA - http://www.inra.com • InSites - http://www.insites.be • ISPA - http://www.ispa.be • Eurobarometer - http://europa.eu.int/comm/public_opinion/index_en.htm