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DEDICATED TO MAKING A DIFFERENCE. Meet the WBCSD (What can we do for you?). WBCSD Member Relations August 2008. Welcome on board. What is the WBCSD? What is our mission? What do we address? How do we do that? How do companies engage?. What is the WBCSD?.
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DEDICATED TO MAKING A DIFFERENCE Meet the WBCSD (What can we do for you?) WBCSD Member Relations August 2008
Welcome on board • What is the WBCSD? • What is our mission? • What do we address? • How do we do that? • How do companies engage?
What is the WBCSD? • A CEO-led coalition of some 200 companies with a shared commitment to Sustainable Development via the three pillars of economic growth, ecological balance and social progress.
WBCSD Regional Network The Regional Network The Excel Partnership Canada NHO-Norway Vernadsky Foundation Russia BCSD UK Danisch CSBD Econsense Germany BCSD Hungary Business Europe CGLI USA/Canada BCSD Mongolia EPEFrance BCSD Austria BCSD Korea BCSD Croatia FE-BCSD Spain US BCSD FFA Spain BCSD Portugal BCSD China BCSD Turkey Keidanren Japan APEQUE Algeria BCSD Kazakhstan AEEC Egypt BCSD Pakistan BCSD Mexico BCSD Taiwan CII BEC Hong Kong BCSD Honduras BCSD Guatemala UNIRSE-Nicaragua BCSD India PBE Philippines BCSD El Salvador AED Costa Rica BCSD Thailand IntegraRSE Panama BCSD Sri Lanka BCSDVenezuela BCSD Colombia BCSD Malaysia BCSD Ecuador BCSD Brazil Perú 2021 BCSD Bolivia BCSD Zimbabwe BCSD Paraguay BCA Australia FEMA Mozambique DERES Uruguay NBI South Africa AcciónRSE Chile BCSD Argentina BCSD New Zealand BCSD Turkey - May 21, 2008 • 55 partners representing 1000 companies 4
Where are our members? • Representing 37 countries - based on corporate headquarters
What is our mission (not impossible)? • Provide business leadership as a catalyst for change toward sustainable development • Support the business license to operate, innovate and grow
Why do companies join? • Provides a business vision of sustainability An antenna for emerging issues and trends • Advocates the business case for sustainability Influencing the debate and public policy • Brings a collective business voice “We can punch above our weight” • Delivers learning by doing and by sharing • Allows companies to learn from each other
Who represents the member? • Usually CEO or similar. • Provide strategic direction to the WBCSD and to individual focus areas and projects. • Usually Vice President or similar. • Key ‘hub’ for contact between the WBCSD and the company. Council Member Liaison Delegate
How do members engage? Chairman Working Group Members Executive Committee Liaison Delegates and others Council Members Secondments & Associates Focus Area & Project Co-chairs Future Leaders Team Focus Area Core Teams
What do we address? • Public Policy Agenda • Drivenfromoutside business • Framework conditions & policies • External focus: advocacy • Business Agenda • The business case for sustainability • Internal focus: implementation • External focus: advocacy
A collective business voice Organizations that will play a major role over the next 5 years in advancing Sustainable Development Source: Globescan Survey of Sustainability Experts, 2006
How is our brand doing? “Very Familiar (5),” or “Familiar (4),” 2007 Source: Globescan Survey of Sustainability Experts, 2007
How do we compare? “Excellent (5),” or “Good (4),” 2007 Source: Globescan Survey of Sustainability Experts, 2007
Focus Areas Energy & Climate Development Business Role Ecosystems
Focus Areas: How are they run? Focus Area Core Team WBCSD Secretariat WHO? Council Members Liaison Delegates Working Group Company Representatives Regional Network Partners Workstream Workstream Workstream
Focus Area: Energy & Climate • Focus • Engaging in key processes to influence the long term policy framework on energy & climate, including a Copenhagen Roadmap. • Implementation • Development and dissemination of tools and best practice, e.g. the Greenhouse Gas Protocol. • www.ghgprotocol.org
Focus Area: Energy & Climate Policy Development Building Blocks Watch Brief
Focus Area: Development Focus Catalyze a mind-set shift for doing business with the low-income segment by: • Raising awareness of what business can do through its • core business activities • Advocating for improvements in framework • conditions, highlighting barriers to private sector growth. Implementation • Providing a framework to help companies • measure their impact on development • www.wbcsd.org/web/measuringimpact.htm • Broker inclusive business ventures between • member companies, Regional Network partners • and others • www.inclusivebusiness.org
Focus Area: Development Business Led Action • National business environment • SME development • Trade • Financing for infrastructure Enabling Framework Sectoral Perspectives
Focus Area: Business Role • Focus • Building a business ‘Vision 2050’ of a sustainable world; engaging in broader debate on role of business in society; aligning business strategies • Influencing • Conveying policy & positions to influence and represent business • Implementation • Helping members integrate sustainability into their core business thinking and operations
Focus Area: Business Role Project Workstreams Implementing Sustainable Development
Focus Area: Ecosystems • Focus • Assessing business risks and opportunities associated with ecosystems and the services they provide: • identification and valuation of • ecosystem services • reduction and mitigation of impacts • promoting best practice and market- • based approaches • Implementation • The Corporate Ecosystems Services Review to identify company dependence and impact on ecosystems. • http://www.wbcsd.org/web/esr.htm
Focus Area: Ecosystems Advocacy Tools Workstreams
What do we work on: projects You are here! Water Energy Efficiency in Buildings Cement Chemicals Electricity Utilities Maritime Mining Mobility Sustainable Forest Products Industry Tires
Projects Broad themes Energy Efficiency in Buildings Water Sector specific Cement, Electricity Utilities, Forest Products, Maritime, Mobility, Tires
Project: Water Focus Exploring how to ensure the sustainable management of water resources while providing widespread access to clean water and sanitation. Implementation Tools to help companies understand and measure water risks and opportunities, such as the Water Scenarios and the Global Water Tool. http://www.wbcsd.org/web/watertool.htm
Project: Energy Efficiency in Buildings Vision A world where all buildings have zero net energy consumption. Focus Influencing the industry to help realise this vision. www.wbcsd.org/web/eeb
Sector Project: Cement • Cement Sustainability Initiative (CSI) • 18 companies in 100+ countries, representing 60% of production outside China. • Focus • Foster sustainability of the cement sector in e.g. • climate protection, fuels, safety, local impacts • Encourage sector usage of the WBCSD/CSI CO2 • Accounting and Reporting Standard • Continue to build a global database of CO2 and • energy data for the sector • Increase engagement with the sector in emerging • economies • Develop and advocate a global sectoral approach. • http://www.wbcsdcement.org/
Sector Project: Electricity Utilities • Electricity Utilities Project • 10 companies • Focus • Develop a global perspective on how sector • should address sustainability • Communicate technology options, dilemmas • and solutions • Explore and communicate what business can • contribute and what policies are needed
Sector Project: Forest & Paper • Sustainable Forest Products Industry (SFPI) • 22 companies, 55% of world forest, paper & packaging sales (US$ 180bn) • Focus • Enhance sector role in climate change mitigation • and reducing greenhouse gas emissions • Encourage credible use of forestry certification • Provide credible sustainable procurement guidance • Help develop finance & investment principles to • foster sustainable forest products • Support improved forest law enforcement & • governance • Improve stakeholder understanding and undertake • joint action where possible • http://www.wbcsd.org/web/forestprocurement.htm
Sector Project: Maritime Maritime Sector Project Co-chaired by China Ocean Shipping (Group) Company (COSCO), Det Norske Veritas (DNV) and Leif Hoegh, this new project is in its scoping phase. Looking at sustainability issues affecting the sector, including fuels and climate change, it is aimed at the whole value chain from suppliers to customers.
Sector Project: Tires • Tire Industry Project (TIP) • 11 companies • 80% of world’s current tire production • Focus • evaluate potential health / environmental • impacts of chemicals used in tire production • explore fate and impacts of tire wear particles • during use, resulting in cutting edge research on • particle collection and analysis • conducted a review of end-of-life tire management • practices
What do we work on: initiatives You are here! Eco Patent Commons
Initiatives Issues & Ideas Laboratory A space for members to explore an issue or idea to see if it has enough traction to become a project. Examples Eco Patent Commons
Initiative: Eco Patent Commons Focus Creating an open space where companies can donate patents and innovations that directly or indirectly benefit the environment. Implementation Most successful launch of a WBCSD product to date, the Commons is seeking to expand and is being refined by participating companies. www.wbcsd.org/web/epc/
Implementing Sustainable Development A range of tools and products developed with and for members to help implement sustainable development. • Chronos • Learning Modules • Functional Briefs • Learning by Sharing • Future Leaders Team • Workshops and seminars
Chronos An e-learning tool To raise awareness of sustainable development issues within a company. Customisation Can be tailored to a company’s specific needs.
Learning Modules & Functional Briefs Learning Modules Cater to different learning styles. Currently available: Eco-efficiency and Codes of Conduct. Functional Briefs Making sustainability relevant to specific corporate functions. Currently available: Human Resources and Marketing.
Future Leaders Team Individual benefit A one-year part-time program exploring business implications of sustainable development, working with participants from other companies, cultures and sectors. Company benefit Experience and contacts brought back to the company. WBCSD benefit A fresh perspective and a network of sustainability ambassadors.
Making the most of … communications Tell your story We have a range of channels to help members amplify their messages and tell their story on sustainable development. Talk to us Our Communications Director would be happy to talk to yours to see how we can mutually reinforce our advocacy and communications on business and sustainable development.
Making the most of … our meetings Council Meeting Usually 60-70 Council Members Provides strategic direction for the coming year. Liaison Delegate Meetings For Liaison Delegates, Regional Network partners and working group members. Advances the agenda determined by the Council.
Making the most of … the website • Use the Members’ Corner to: • Sign up for newsletters, projects and workstreams • Register for member meetings • Reach other members • Access member-only documents and presentations • Download publications • Submit case studies • www.wbcsd.org
Making the most of … membership What can we do for you? If you have questions, suggestions or concerns about your membership, please contact: Béatrice Otto Director Member Relations E: otto@wbcsd.org T: +41 22 8393 128
DEDICATED TO MAKING A DIFFERENCE Thank you WBCSD Member Relations August 2008