60 likes | 208 Views
The Organization’s Environment and Culture. Chapter 2 MGMT 370. The Organization’s Environment. Competitive Advantage General vs. Specific environment Stakeholders Value creation Uncertainty. The Customer-Driven Organization. Customer desires Customer relationship management
E N D
The Organization’s Environment and Culture Chapter 2 MGMT 370
The Organization’s Environment • Competitive Advantage • General vs. Specific environment • Stakeholders • Value creation • Uncertainty
The Customer-Driven Organization • Customer desires • Customer relationship management • Supply chain management
Organizational Culture • Strong Culture • Levels • Core values • Value-based management • Symbolic leadership
Multicultural Organizations • Diversity • Multiculturalism • Subcultures • Ethnocentrism
Protected Class Challenges • Glass ceiling • Biculturalism • Managing diversity • Affirmative Action • Assimilation • Valuing Differences