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Producing a Local Account. Genny Webb Performance & Information Officer The Royal Borough of Windsor & Maidenhead Genny.Webb@RBWM.gov.uk Tel: 01628 796961. Local context. CQC inspection action plan Early Implementer H&WB Board Vanguard for Big Society - Transparency
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Producing a Local Account Genny Webb Performance & Information Officer The Royal Borough of Windsor & Maidenhead Genny.Webb@RBWM.gov.uk Tel: 01628 796961
Local context • CQC inspection action plan • Early Implementer H&WB Board • Vanguard for Big Society - Transparency • Willingness to ‘have a go’ and learn by doing
Summary - what did we do? • Used structure of corporate Council plan • Organised under 4 ASCOF domains • Engaged relevant people to contribute • Collated facts, figures, photos & narrative • Approved by CMT • Approved by Overview & Scrutiny Committee • Published on website
Practical Challenges • Who are the intended audience? • Who is actually going to read it? • How much should I write? • What should I write? • How are we going to publicise it? • How do I explain to partnership boards/LINk what a local account is? • Do we need permission to use photographs?
How did we resolve them? • Be practical • Used DoH Quality Accounts toolkit http://www.dh.gov.uk/en/Publicationsandstatistics/Publications/PublicationsPolicyAndGuidance/DH_122545 • Guidance for Managers • Tried to keep concise (20 pages) • Work within resource we’ve got – website • Hyper links to other documents • Involve Comms team for photos
What feedback did we get? • Less stories and more facts and figures – need to be able to use it to hold Council to account • Don’t use ‘local account’ as a title – doesn’t mean anything • Looks and feels like an internal Council report – not very engaging • Difficult to find the section I am interested in e.g. carers • Need to produce an executive summary in easy-read format
What have we learnt? • We need to clarify who are the audience? • CQC? • ADASS? • Public – who exactly? • Internal audit/evaluation? • Peer Review? • We need to define a clear purpose – what are we trying to achieve? • Improve presentation and usability • Appropriate publicity
Next steps • Get as much feedback as we can • Look at what other LAs have done • Workshops with Managers • Workshop with readers? • Updates from ADASS ‘Towards Excellence’ Board • Engage with HealthWatch as they develop • Develop as component of H&WB Strategy
Link to RBWM’s Adult Social Care Quality Report: http://www.rbwm.gov.uk/web/social_publications.htm#Adult_Social_Care_Quality_Report • All feedback very welcome!