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Volunteer Services for Animals

Redesigning and modernizing our website to achieve VSA goals, improve information presentation, and increase interactivity. Enhancing our online presence through social media, online education, and benefits showcasing. Partnering with colleges, clubs, and organizations to find solutions and reach a larger demographic.

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Volunteer Services for Animals

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  1. Modernizing Online Resources Bobbi Borrelli Volunteer Services for Animals

  2. Areas of Concern • Gear towards VSA Goals • Redesign with a modern outlook • Edit paragraphs of text information • Cross-connect chapters • Online Presence • Benefits and consumer education • Solutions

  3. Information Presentation • Current design has large paragraphs of information • Add videos and outside links to increase interactivity • “Petfinder”

  4. Pet-finder

  5. Chapter Connection • Explain the steps that now need to be taken

  6. Social Media

  7. Social Media

  8. Online Presence • Blog or forum • As simple as keeping Facebook updated • Embedding Facebook time-line into website • Online newsletter • Reach larger demographic • Update donors on upcoming events, animal success stories, volunteer opportunities, donation information, and successful impact on community

  9. Online Education • Programs and Services • Legislative advocacy, public showings, humane education, and spay/neuter program • Provide online resources • Links, Videos, PDFs, News Articles • Educational PowerPoints, Application Forms • Perfect for humane education and the Spay/Neuter program

  10. Benefits • Contributors want to see benefits of donation • Real-life videos and pictures of volunteers, rescued animals, and legislature process interviews • “Luna's Story” on our business mailer

  11. Solutions • Increase donations • Updated website • Greek Life sponsors • Specialty fundraisers • Art shows, charity gala, 5K, WaterFire table

  12. Solutions • Volunteers • College clubs • Brown Swearer Center for Public Service • JWU Feinstein Center, UIB • Greek Life • Sororities, Fraternities, ESD

  13. Web Design • RISD/ JWU Graphic Design Clubs/ Classes • Redesign website to be more modern • “Start Here” approach

  14. Advertising • Google Webmaster Tools

  15. Modernizing and Achieving Goals • Redesign website with a modern look geared toward accomplishing VSA goals • Cross-connect chapters and use colleges to create a mutually beneficial relationship • Use our online presence to show benefits of donation and educate current and future pet owners

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